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DAMA DQ-1220 Exam Syllabus Topics:

SectionObjectives
Data Quality Improvement- Root Cause Analysis
- Data Cleansing Methods
Data Quality Assessment- Data Quality Metrics and KPIs
- Data Profiling Techniques
Data Quality Fundamentals- Data Quality Dimensions (Accuracy, Completeness, Consistency, Timeliness, Validity, Uniqueness)
- Definition of Data Quality
Data Quality Operations- Monitoring and Reporting
- Data Quality Tools and Technologies
Data Quality Management- Roles and Responsibilities (Data Stewardship)
- Data Quality Governance

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DAMA Data Quality Sample Questions (Q49-Q54):

NEW QUESTION # 49
Before defining a Data Quality metric for a business-critical field, the team should first:

Answer: A

Explanation:
A meaningful Data Quality metric begins with the business requirement and intended use. Quality is fundamentally contextual: data is considered fit for purpose only relative to the activity, decision, report, or process that depends on it.
For example, a delivery address used for same-day logistics may require stricter timeliness and completeness thresholds than an address retained solely for historical analysis. Without understanding the business use, a numerical quality target becomes arbitrary.
The business requirement should identify what failure matters, which dimension applies, how quality will be measured, the acceptable threshold, who owns the requirement, and what response is expected when the threshold is missed.
DAMA-aligned public guidance follows this same logic by recommending that quality rules and dimensions be prioritized according to user needs and purpose.
Technology selection comes later. Profiling tools help measure data, but they cannot determine the business meaning of an acceptable result.
Governance and stewardship should approve the requirement, while Metadata Management should preserve the definition, rule, owner, and lineage.
Reference Topics: DAMA-DMBOK2 Chapter 13 - Define Data Quality Requirements; Fitness for Purpose; Metrics; Thresholds; Business Rules.


NEW QUESTION # 50
Profiling reveals that an Age field has a minimum value of -7 and a maximum value of 263. What should the Data Quality team do first?

Answer: D

Explanation:
The values should first be treated as potential exceptions requiring investigation. Profiling identifies anomalies; it does not automatically prove that every unusual value is incorrect or specify the appropriate remediation.
Negative age and 263 years are highly improbable for a conventional person-age attribute, suggesting a validity or reasonableness defect. However, the Data Quality team should confirm the business definition, unit of measure, derivation logic, source mappings, special-value conventions, and intended population before changing the records.
Blindly replacing values with an average introduces fabricated data and destroys traceability. Deleting the records may also remove legitimate information elsewhere in the record. Increasing the datatype range addresses technical storage rather than semantic correctness.
A disciplined Data Quality process moves from profiling to rule validation, issue assessment, root-cause analysis, remediation, and monitoring. The business rule may ultimately specify an acceptable age range, but that rule should be governed and documented rather than inferred from individual anomalies.
Metadata is essential because it should describe whether Age is stored directly, calculated from Date of Birth, or encoded using another convention.
Reference Topics: DAMA-DMBOK2 Chapter 13 - Profiling; Validity; Reasonableness; Root-Cause Analysis; Data Quality Rules; Metadata.


NEW QUESTION # 51
Three common interaction models for data integration are:

Answer: E

Explanation:
DAMA-DMBOK2 identifies Point-to-Point, Hub-and-Spoke, and Publish-Subscribe as three common interaction models used to transfer data between systems.
In Point-to-Point, one system communicates directly with another. It is straightforward for a small number of systems but becomes difficult to maintain as interfaces proliferate. In Hub-and-Spoke, systems exchange information through a central hub, reducing direct dependencies and supporting greater consistency. In Publish-Subscribe, producing systems publish data while interested consumers subscribe to the relevant data service or event stream. DMBOK2 presents these three patterns explicitly within Data Integration and Interoperability.
The choice of pattern affects Data Quality as well as architecture. Point-to-point designs can create inconsistent transformations when several applications independently consume the same source. Hub-and- spoke designs can centralize transformations and reference mappings. Publish-subscribe supports scalable distribution but requires controlled message definitions and metadata so that every subscriber interprets data consistently.
DAMA therefore recommends choosing an interaction model according to functional, performance, latency, support, and governance requirements rather than allowing integration patterns to emerge independently.
Reference Topics: DAMA-DMBOK2 Chapter 8 - Data Integration and Interoperability; Interaction Models; Point-to-Point; Hub-and-Spoke; Publish-Subscribe; Canonical Models.


NEW QUESTION # 52
A dataset contains every required customer record, but 8% of the telephone numbers belong to different people. Which statement is correct?

Answer: B

Explanation:
The dataset can be complete while remaining inaccurate. Completeness measures whether the required records and values are present; Accuracy measures whether those values correctly represent reality.
If every customer has a telephone number, the field may achieve 100% completeness. However, if 8% of those numbers belong to other people, the values are inaccurate.
This distinction is one of the most important principles in Data Quality measurement. A populated field is not automatically trustworthy. Similarly, a syntactically valid value is not necessarily accurate.
DAMA-aligned guidance explicitly distinguishes these dimensions and notes that a complete dataset may still contain incorrect values.
The appropriate quality scorecard should therefore present completeness and accuracy separately rather than treating one as evidence of the other.
For high-risk customer contact processes, the business may define independent thresholds for both dimensions. Verification services, customer confirmation, authoritative sources, and exception handling may be needed to improve accuracy after basic completeness has already been achieved.
Reference Topics: DAMA-DMBOK2 Chapter 13 - Completeness; Accuracy; Data Quality Dimensions; Metrics; Fitness for Purpose.


NEW QUESTION # 53
Which DMBoK knowledge area is most likely responsible for a high percentage of returned mail?

Answer: C

Explanation:
A high percentage of returned mail is primarily a Data Quality problem. Returned correspondence frequently results from inaccurate, incomplete, obsolete, incorrectly formatted, or otherwise unusable address data. The operational symptom therefore indicates that address information is failing to meet its intended business purpose.
Published versions of this DAMA question identify Data Quality as the intended knowledge area. The underlying principle aligns directly with DMBOK2 Chapter 13: quality is assessed relative to the requirements of the business process consuming the data.
Several quality dimensions may contribute. Accuracy concerns whether the address correctly represents the customer's actual location. Completeness concerns missing apartment numbers, postal codes, or address components. Validity evaluates whether values conform to accepted formats and domains. Currency addresses whether a previously correct address has become obsolete. Consistency can also be involved where address information differs between systems.
Reference and Master Data Management may provide customer-master consolidation and standardized geographic reference values, but the direct defect represented by returned mail is poor-quality address data.
A mature response should involve profiling returned-mail records, determining defect patterns and root causes, establishing address-quality rules, correcting affected records, and introducing preventive validation at capture.
Reference Topics: DAMA-DMBOK2 Chapter 13 - Fitness for Purpose; Accuracy; Completeness; Validity; Currency; Profiling; Root-Cause Analysis.


NEW QUESTION # 54
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