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| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Marketing Cloud Personalization Accredited Professional Exam |
| Exam Number: | Marketing-Cloud-Personalization |
| Real Exam Qty: | 50 |
| Passing Score: | 70% |
| Exam Price: | USD 150 |
| Available Languages: | English |
| Related Certifications: | Salesforce Accredited Professional |
| Exam Format: | Multiple-choice, Multiple-select |
| Certificate Validity Period: | 2 years |
| Exam Duration: | 75 minutes |
| Recommended Training: | Trailhead Academy Training |
| Exam Registration: | Salesforce Certification Registration |
| Sample Questions: | Salesforce Marketing-Cloud-Personalization Sample Questions |
| Exam Way: | Online proctored or onsite at authorized test centers |
| Pre Condition: | No prerequisites required |
| Official Syllabus URL: | https://trailheadacademy.salesforce.com/certificate/exam-mc-personalization-ap---AP-216 |
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Salesforce Marketing Cloud Personalization Accredited Professional Certification Exam is designed for individuals who want to validate their skills and knowledge required to build personalized customer experiences using Salesforce Marketing Cloud. Marketing Cloud Personalization Accredited Professional Exam certification exam assesses a candidate's ability to implement and manage personalization strategies, including email personalization, content personalization, and web personalization. Marketing-Cloud-Personalization Exam also covers topics such as data management, segmentation, journey builder, and marketing automation.
NEW QUESTION # 115
When configuring a new Identity Attribute which setting would you use if the attribute is unique to an indivdual across the entire dataset?
Answer: C
Explanation:
When configuring a newIdentity Attribute, theUniquesetting is used if the attribute uniquely identifies an individual across the entire dataset, ensuring accurate identification and segmentation.
Reference: Salesforce Interaction Studio Identity Management Guide.
NEW QUESTION # 116
Which three components of a server side campaign can be defined by a business user?
Answer: B,D,E
Explanation:
In aserver-side campaignwithin Interaction Studio, business users can define:
* Promoted Content (Answer C):
* Content that should be prioritized or highlighted in recommendations or experiences.
* Experience Rules (Answer D):
* Rules governing the personalization logic, such as conditions for content display or user targeting.
* User Attributes (Answer E):
* Attributes that define user characteristics, enabling personalized interactions based on user profiles.
References:
* Salesforce Interaction Studio Documentation - Campaign Management
NEW QUESTION # 117
Which ingredient shows a vistor products or content based on a "people like me" algorithm?
Answer: C
NEW QUESTION # 118
What ingredient could a marketer use as a backup in the event that the recipe serves too few or no items?
Answer: C
Explanation:
* TheTrendingingredient is often used as a backup in recipes to ensure that popular products or content are displayed when no personalized recommendations are available.
NEW QUESTION # 119
What two features of interaction studio have functionality to perform an A/B testing?
Answer: A,C
NEW QUESTION # 120
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