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| Section | Objectives |
|---|---|
| Topic 1: Implement | - Support CI/CD deployment processes - Plan data migration with understanding of the data model - Select appropriate integration approaches for media-specific contexts - Ensure performance outcomes align with defined KPIs and non-functional expectations - Apply security settings to control data access |
| Topic 2: Design | - Create solution flows using ASM capabilities - Apply best practices in solution architecture - Align designs with the Media Cloud data model - Identify integration points - Determine deployment strategies within a CI/CD environment - Set up sharing and permission sets - Recommend product model and pricing strategies - Assess reporting needs |
| Topic 3: Discovery | - Identify relevant non-functional requirements - Determine the technical scope for a statement of work (SOW) - Outline system flows based on existing business environment - Understand how third-party systems integrate with Media Cloud - Assess business and technical requirements for Media Cloud applications - Map use cases to Salesforce Media Cloud components |
>> AP-217 Associate Level Exam <<
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NEW QUESTION # 47
A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.
What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Advertising Sales Management (ASM) Self-Care is a built-in feature in Media Cloud that allows approved Advertisers and Agencies to use an Experience Cloud portal for creating and tracking media plans. This is the recommended solution to enable self-service while maintaining controlled access, which is critical for scaling SMB reach efficiently. Web-to-Lead or public users lack the robustness and security of the Self-Care portal.
Reference:
Media Cloud ASM Self-Care Overview
Salesforce Experience Cloud for Media Cloud
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_self_care.htm&type=5
NEW QUESTION # 48
A customer has a requirement to allow the Operations team to edit Quote records in order to perform 'Create and Submit Order' action only when the corresponding opportunity has reached a specific status called 'Closed Won'. Sales users will remain as the record owners of Quotes and Orders for reporting purposes. The organization wide default setting for Quote and Order object is private.
How should a Consultant solve this requirement with minimal customization?
Answer: A
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Since the OWD for Quote and Order is private, sharing must be explicitly granted for the Operations team to edit records when Opportunity status is 'Closed Won'. Criteria-based sharing rules are the preferred low-maintenance Salesforce declarative approach for this scenario, sharing records based on field values without custom code. Manual sharing is less scalable, role hierarchy changes may affect ownership and reporting, and Apex sharing is a heavier customization.
Reference:
Salesforce Sharing Rules Documentation
Media Cloud ASM Security and Sharing Best Practices
https://help.salesforce.com/s/articleView?id=sf.sharing_rules.htm&type=5
NEW QUESTION # 49
A home store wants to advertise their products on a particular TV channel owned by a publishing company.
Which channel should this media plan include?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Linear refers to traditional TV broadcasting channels where advertisements run in a scheduled, linear fashion. Since the home store wants to advertise on a TV channel, the media plan should include the Linear channel type. Digital refers to online channels, Print to newspapers/magazines, and OOH to outdoor advertising formats.
Reference:
Media Cloud Channel Definitions
Advertising Sales Management Media Types
https://help.salesforce.com/s/articleView?id=sf.media_cloud_channels.htm&type=5
NEW QUESTION # 50
Cloud Kicks has been using Media Cloud for the last three months and now wants to send order data over to the Google Ad Management platform.
What does a Consultant need to create in Salesforce to specify the callout URL?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Named Credentials provide a secure and declarative way to specify callout URLs along with authentication information, simplifying integration with Google Ad Manager. Connected Apps and Auth Providers manage authentication but do not directly specify callout URLs.
Reference:
Salesforce Named Credentials
https://help.salesforce.com/s/articleView?id=sf.named_credentials_overview.htm&type=5
NEW QUESTION # 51
Which three permission sets should a Consultant add for a newly hired Media Planner user?
Choose 3 answers
Answer: B,C,D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
A Media Planner requires permission sets for OmniStudioUser to work with OmniStudio tools, MediaCloudPlus Runtime for ASM features, and Media Cloud Base User to access basic Media Cloud data and features. Rule Engine Runtime and MediaCloud Runtime are more specialized and not strictly required for planners.
Reference:
Media Cloud User Setup Guide
Salesforce Permission Sets for ASM
https://help.salesforce.com/s/articleView?id=sf.media_cloud_user_permissions.htm&type=5
NEW QUESTION # 52
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