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| Section | Weight | Objectives |
|---|---|---|
| Prototyping & Validation | - Usability Testing and Iteration - Prototyping Methods | |
| UX Fundamentals | 16% | - Accessibility and Inclusive Design - Usability and Information Architecture - Human-Centered Design Principles - Branding and Visual Design Impact |
| Design Strategy & Solutioning | - Problem Definition and Scoping - Journey Mapping and Experience Design | |
| Discovery | 13% | - Business Value of Salesforce UX - Research Methods and Tools - Salesforce UX Personas and Processes - User Needs and Requirements Gathering |
| Salesforce Platform UX Implementation | - Declarative UX Configuration - Mobile UX and Responsive Design - Lightning Design System (SLDS) |
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NEW QUESTION # 42
Cloud Kicks is going to conduct surveys with users to better understand their purchasing habits. Their UX Designer wants to get the most accurate view of customers' purchasing behaviors using these research methods. Which response bias should the designer be aware of when trying to avoid positively skewed results?
Answer: A
Explanation:
The correct answer is B. Acquiescence Bias, as keyed in the uploaded study guide.
The scenario concerns survey responses that could become positively skewed. The study guide identifies acquiescence bias as the response bias the UX Designer should watch for in that situation.
Acquiescence bias refers to the tendency of respondents to agree with statements or provide affirmative responses rather than expressing their actual position with complete independence. In a survey about purchasing behavior, this can produce an artificially positive result if the questions are framed in a way that invites agreement.
Option A, Objectivity Bias, is not the response bias selected by the study guide for this scenario.
Option C, Recency Bias, concerns disproportionate influence from more recent experiences or information rather than a tendency to provide agreeable or positive responses.
The practical research lesson is that survey questions must be designed so they do not encourage respondents toward a favorable answer. Neutral wording and balanced response structures help the designer obtain a more accurate picture of user behavior.
Accordingly, the source identifies Acquiescence Bias as the primary concern when avoiding positively skewed survey results.
Study Guide reference/topics: Acquiescence Bias, surveys, response bias, research validity, Testing.
NEW QUESTION # 43
Which two UX design principles are key to creating excellent mobile user experiences?
Choose 2 answers
Answer: A,B
Explanation:
The two UX design principles that are key to creating excellent mobile user experiences are:
Consistency across device experiences. This means that the design of a mobile app or website should match the design of the desktop version, as well as other platforms and devices. Consistency helps users to recognize and trust the brand, as well as to navigate and use the product more easily.Consistency also reduces the cognitive load and confusion for users who switch between different devices12 Prioritization of content and UI elements on the screen. This means that the design of a mobile app or website should focus on the most important and relevant information and actions for the user, and eliminate or minimize the unnecessary or secondary ones. Prioritization helps users to achieve their goals faster and more efficiently, as well as to avoid distractions and clutter.Prioritization also improves the readability and usability of the product on smaller screens34
https://uxcam.com/blog/mobile-ux/ https://uxplanet.org/mobile-ux-design-key-principles-dee1a632f9e6
NEW QUESTION # 44
A sales representative needs to quickly see key fields whenever viewing an opportunity.
Which three Salesforce feature would allow fields to be available when they are viewing arecord?
Choose 3 answers
Answer: A,B,C
Explanation:
These three features allow fields to be available when viewing a record in Salesforce.
Ahighlights paneldisplays key fields at the top of a record page in Lightning Experience. It can be customized to show the most important information for each object.
Acompact layoutdetermines which fields appear in the highlights panel, the list view hover, and the Salesforce app. It can be assigned to different record types and profiles.
Alist viewdisplays a set of records that meet specified filter criteria. It can be sorted and filtered by different fields, and users can select which fields to display in the list view.
[Customize the Highlights Panel]
[Create and Assign Compact Layouts]
[Create and Customize List Views]
NEW QUESTION # 45
Cloud Kicks (CK) wants to better deliver products to its customers. CK's UX Designer has an innovative solution but is struggling to get the team to visualize where and why it fits into what the customer does.
Which technique should be used?
Answer: C
Explanation:
A storyboard is a visual representation of a user's journey with a product or service. It shows how the user interacts with the product or service in a specific context, what their goals and pain points are, and how the product or service solves their problems or meets their needs.A storyboard typically consists of a series of sketches or illustrations that depict the user's actions, thoughts, and emotions at each step of the journey1.
A storyboard is the most suitable technique for CK's UX Designer to use in this case, because it can help them communicate their innovative solution to the team and show where and why it fits into what the customer does. A storyboard can also help the UX Designer to validate their assumptions, test their ideas, and get feedback from the team and the customers.A storyboard can also inspire the team to generate more ideas and solutions, and align them with the user's perspective2.
Personas are fictional characters that represent the potential users of a product or service. They are based on user research and data, and they describe the user's demographics, behaviors, motivations, goals, and frustrations. Personas are useful for understanding the user's needs and expectations, and for designing products or services that cater to them. However, personas alone are not enough to show how the user interacts with the product or service in a specific context, or how the product or service solves their problems or meets their needs.Personas need to be complemented with other techniques, such as scenarios, user stories, or storyboards, to illustrate the user's journey3.
A high-fidelity prototype is a realistic and interactive simulation of a product or service. It mimics the look, feel, and functionality of the final product or service, and it can be used for testing and evaluation purposes. A high-fidelity prototype is useful for demonstrating the features and benefits of a product or service, and for getting feedback from the users and stakeholders. However, a high-fidelity prototype is not the best technique for showing where and why a product or service fits into what the customer does, as it focuses more on the details and specifics of the product or service, rather than the context and situation of the user. A high-fidelity prototype is also more time-consuming and resource-intensive to create than a storyboard, and it may not be necessary at the early stages of the design process.
NEW QUESTION # 46
An organization must be digitally accessible to enable social opportunity.
What are three core principles of Web Content Accessibility Guidelines (WCAG)?
Choose 3 answers
Answer: A,B,E
Explanation:
These are three of the four core principles of Web Content Accessibility Guidelines (WCAG), which provide a set of standards and best practices for making web content accessible to people with disabilities. The fourth principle isPerceivable, which means that the information and user interface components must be presented in ways that users can perceive. The principles are further divided into 13 guidelines and three levels of conformance (A, AA, and AAA).Reference:
[Web Content Accessibility Guidelines (WCAG) Overview]
[WCAG 2.1 at a Glance]
NEW QUESTION # 47
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