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Salesforce Marketing-Cloud-Consultant Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Salesforce Certified Marketing Cloud Consultant
Exam Number:	CRT-250
Exam Format:	Multiple Select, Multiple Choice
Certificate Validity Period:	No expiration (credentials are maintained through continuing education)
Exam Duration:	105 minutes
Available Languages:	English
Exam Price:	$200 USD
Passing Score:	68%
Related Certifications:	Salesforce Certified Marketing Cloud Email Specialist Salesforce Certified Administrator
Real Exam Qty:	60
Sample Questions:	Salesforce Marketing-Cloud-Consultant Sample Questions
Exam Way:	Online proctored or in-person testing center
Pre Condition:	Recommended: 2+ years hands-on experience with Marketing Cloud, holds Marketing Cloud Email Specialist certification, completion of Marketing Cloud Consultant superbadge
Official Syllabus URL:	https://trailhead.salesforce.com/credentials/marketingcloudconsultant

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The Marketing-Cloud-Consultant certification exam is a proctored exam that includes 60 multiple-choice questions. Marketing-Cloud-Consultant exam duration is 105 minutes, and the passing score is 68%. Marketing-Cloud-Consultant exam fee is $200, and the certification is valid for two years. Marketing-Cloud-Consultant Exam can be taken either online or onsite at a testing center, and it is available in multiple languages.

Salesforce Certified Marketing Cloud Consultant Sample Questions (Q96-Q101):

NEW QUESTION # 96
How do you add a contact in contact builder?
Choose 2

A. Import to DE
B. Import to MyLists
C. Add manually to All Subscribers
D. Import to All Subscribers List

Answer: A,B

NEW QUESTION # 97
A user in the MC wants to use Salesforce custom object data for segmenting and personalization.
How should the consultant approach this requirement?

A. Export report data from the sales cloud and import into a marketing cloud synchronized data extension.
Use a filter activity to produce a sendable data extension. Create an email send activity in Automation Studio.
B. Map the custom objects to the profile center and use the email editor to insert the custom data. Create a user-initiated send to associate the email to the largest audience and return tracking data.
C. Create a custom report type that contains the contact or lead ID, email address, and custom object data, then from the marketing cloud, import into a Salesforce Data extension. Use AMPscript in the email to call data.
D. Sync contact and custom objects with Data Stream and send from Synchronized Data Extension with Salesforce email send. Ensure there is a lookup relationship to a contact or lead record.

Answer: D

Explanation:
Sometime Create a custom report type is also an option.

NEW QUESTION # 98
A customer plans to configure multiple business units (BU) to support the digital marketing efforts of five international offices.
Which reason warrants this implementation?

A. Localized language and display options based on location and culture.
B. Localized physical mailing address displayed in the default email footer.
C. Tracking information for campaigns sent by each office.
D. Support non-English responses with Reply Mail Management.

Answer: B

NEW QUESTION # 99
Northern Trail Outfitters (NTO) is considering adopting Attribute Groups when incorporating data from their external systems.
What statements are accurate regarding Attribute Groups?
Choose 2 answers

A. They link data extensions to other data extensions or contacts.
B. They replicate the structure from the external system data into templates.
C. They can contain only one data extension.
D. They can be created by templates to accomplish certain tasks.

Answer: A,D

NEW QUESTION # 100
A marketer wants to capture open-ended feedback from customers via SMS and write it to a data extension.
How could MobileConnect be used to accomplish this?

A. Use a vote/survey message template to capture the response.
B. Use an outbound message template with embedded AMPscript to capture the response.
C. Use a text-response message template with embedded AMPscript to capture the response.
D. Use an info capture message template to capture the response.

Answer: D

NEW QUESTION # 101
......

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