MCE-Dev-201考試內容 -您通過Salesforce Certified Marketing Cloud Engagement Developer的可靠支持

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Salesforce MCE-Dev-201 考試大綱:

主題簡介
主題 1
  • API: This domain addresses interacting with Marketing Cloud through SOAP and REST APIs including API objects methods routes OAuth authentication flows with access tokens and handling API responses.
主題 2
  • Data Management: This domain covers importing data with various file formats writing SQL queries for data manipulation extracting data from Marketing Cloud applying SQL best practices managing send logs and understanding data impacts from contact deletion.
主題 3
  • Security: This domain addresses data protection in Marketing Cloud including available security options and best practices for maintaining secure platform configurations.
主題 4
  • Programmatic Languages: This domain focuses on coding with AMPscript and Server-Side JavaScript including language syntax functions processing methods development best practices and programmatic subscriber exclusion during sends.
主題 5
  • Data Modeling: This domain covers structuring contact and subscriber data in Marketing Cloud including configuring the contact model understanding data extension types and uses managing contact records across channels and the contact deletion process.

>> MCE-Dev-201考試內容 <<

有用的MCE-Dev-201考試內容和資格考試中的領先供應商和無與倫比的MCE-Dev-201:Salesforce Certified Marketing Cloud Engagement Developer

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最新的 Salesforce Developers MCE-Dev-201 免費考試真題 (Q44-Q49):

問題 #44
A developer needs to use the 'contacts/ route of the REST API to update records in a data extension.
What should the developer verify before making the API call?

答案:A

解題說明:
Before using the 'contacts/' route of the REST API to update records in a data extension, the developer should verify that the data extension should be linked in an AttributeGroup in Contact Builder (D). This ensures that the data extension is part of the contact model and can be accessed and updated using the REST API.
References:
Salesforce Marketing Cloud REST API
Contact Builder and Attribute Groups
Questions no: 153Verified answer: DComprehensive Detailed Step by Step Explanation with References:To ensure a blank email will not be sent when creating a complex dynamic email with multiple sections and content blocks, the developer should confirm every version has default content (D). This practice ensures that if any dynamic content fails to load or meet the conditions, the default content will be displayed, preventing a blank email from being sent.
References:
Salesforce Marketing Cloud AMPscript Guide
Salesforce Marketing Cloud Dynamic Content Best Practices
Questions no: 154Verified answer: DComprehensive Detailed Step by Step Explanation with References:
When using the REST API to send emails to customers after a purchase, the developer should make a token API call and re-use the token until the token expires (D). This approach optimizes API usage by reducing the number of token requests, ensuring that the token is reused until it naturally expires, after which a new token can be requested.
References:
Salesforce Marketing Cloud API Authentication
Token Management Best Practices
Top of Form


問題 #45
A developerwants to retrieve daily JSON data from a customer's API and write it to a data extension for consumption in Marketing Cloud at a later time.
What set of Server-Side JavaScript activities should the developer use?

答案:B

解題說明:
To retrieve daily JSON data from a customer's API and write it to a data extension, the developer should use the following set of Server-Side JavaScript activities:
* Platform.Function.HTTPGet(); - To make the HTTP GET request to the customer's API and retrieve the JSON data.
* Platform.Function.ParseJSON(); - To parse the retrieved JSON data.
* Platform.Function.UpsertData(); - To upsert the parsed data into a data extension.
Example code snippet:
var response = Platform.Function.HTTPGet("https://api.customer.com/data"); var jsonData = Platform.
Function.ParseJSON(response); Platform.Function.UpsertData("DataExtensionName", ["PrimaryKeyField"], jsonData); References:
Salesforce Marketing Cloud SSJS HTTP Functions
Salesforce Marketing Cloud SSJS Data Functions


問題 #46
How can subscriber, system, and sendable Data Extension attributes be referenced for content personalization using SSJS? Choose 1.

答案:A

解題說明:
To reference subscriber, system, and sendable Data Extension attributes for content personalization using SSJS, the correct syntax is <ctrl:field name="attributeName" />. This tag allows you to dynamically insert the value of an attribute into the email content.
* <ctrl:field> Tag: This tag is used to insert the value of an attribute from a Data Extension or subscriber attribute into the content. The name attribute of the <ctrl:field> tag specifies which attribute's value should be used.
%%[ var @firstName set @firstName = AttributeValue("FirstName") ]%% Hello, <ctrl:field name=" FirstName" />!
Salesforce SSJS Guide
This syntax ensures that the correct personalization attributes are pulled into the email, enabling dynamic and personalized content based on subscriber data.


問題 #47
A developer wants to include an AMPscript if/else statement in an email to satisfy the condition "if the subscriber's tier is not premier then display heading encouraging them to upgrade." The tier value has already been set as variable named @level. How should the developer write this AMPscript conditional statement?

答案:C

解題說明:
The IIF function in AMPscript is a shorthand way to perform conditional logic within an inline expression. It evaluates a condition and returns one of two values based on whether the condition is true or false.
* AMPscript IIF Example:
%%=IIF(@level = 'premier', 'You are a premier member!', 'Upgrade to premier now!')=%% Salesforce AMPscript IIF Function


問題 #48
How often should a developer request a new token when making multiple API calls in v1?

答案:C

解題說明:
A developer should request a new token once an hour when making multiple API calls in v1. Salesforce Marketing Cloud access tokens are typically valid for one hour, and refreshing them every hour ensures that the API calls are authenticated.
References:
Salesforce Marketing Cloud API Token Management
Salesforce Marketing Cloud Authentication


問題 #49
......

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