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Salesforce AP-217 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Implement20%- Integration implementation (Integration Procedures, Data Mappers, Orchestration)
- CI/CD implementation and deployment support
- Data migration strategy based on Media Cloud data model
- Non-functional requirements implementation (performance, scalability, etc.)
- Security and sharing configuration implementation
Topic 2: Discovery27%- Solution scoping and SOW definition using Media Cloud capabilities
- Business process and system flow analysis in existing environments
- Mapping use cases to Salesforce Media Cloud components
- Non-functional requirements identification for Media Cloud applications
- Integration of Media Cloud with third-party systems
Topic 3: Design53%- Security model and permission set design
- Data model design and object relationships
- Product model definition and pricing methodology (ASM)
- CI/CD strategy and deployment planning
- Integration architecture and system interoperability
- Flow design using Media Cloud ASM capabilities
- Reporting and analytics solution design
- Solution design using industry best practices

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Salesforce Media Cloud Accredited Professional Sample Questions (Q21-Q26):

NEW QUESTION # 21
A publisher is working with Agents, which is Home's agency, to advertise Home's products.
How should a Consultant create and relate these records in Advertising Sales Management (ASM)?

Answer: B

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
In Media Cloud ASM, Advertisers and Agencies are modeled as Accounts with different Record Types. The agency should be an Account with the Agency Record Type to reflect its role properly in the hierarchy and relationships. Contacts belong to Accounts but Agencies are best represented as distinct Account records for clarity and reporting. Brand Record Type is typically used for product branding, not agencies.
Reference:
Media Cloud ASM Data Model Guide
Salesforce Account Record Types Best Practices
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_accounts.htm&type=5


NEW QUESTION # 22
Which permission set license should a Consultant consider using when planning to allow for internal users to leverage Sales Management features such as "360ยฐ view of the Customer and Sales cycle", "Visualizations of key relationships including Agencies and Contacts," and "Digital contract lifecycle management?"

Answer: C

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The Advertising Sales Management Permission Set License (PSL) is designed for internal users who require full access to Media Cloud sales features, including customer views, relationship visualizations, and contract management. OmniStudio Admin and other PSLs focus on different Salesforce clouds or administrative functions.
Reference:
Media Cloud Permission Set Licenses Guide
https://help.salesforce.com/s/articleView?id=sf.media_cloud_psl.htm&type=5


NEW QUESTION # 23
Which two objects in the Media Cloud data model hold specific Ad Sales information within the Advertising Sales Management (ASM) application?
Choose 2 answers

Answer: B,D

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Media Plan Placement holds detailed ad sales planning data, and Contract Line Item captures sales contract specifics in ASM. Quote is a standard sales object, but Media Cloud extends sales data primarily into placement and contract line item objects. Ad Creative Size Type relates to creative attributes but is less focused on sales information.
Reference:
Media Cloud ASM Data Model
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_objects.htm&type=5


NEW QUESTION # 24
Which two actions take place, when an insertion order is created and submitted in Media Cloud Advertising Sales Management (ASM)?
Choose 2 answers

Answer: B,D

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Upon insertion order submission, Media Cloud triggers an order flow that initiates asset creation and billing processes. Additionally, the order is handed over to Industries Order Management for orchestration across external systems such as ad servers and billing platforms. B2B Commerce is not involved in ad order fulfillment.
Reference:
Media Cloud Order Management Process
https://help.salesforce.com/s/articleView?id=sf.media_cloud_order_management.htm&type=5


NEW QUESTION # 25
A customer is using Media Cloud and they need to report on how well a digital advertising campaign is performing. The company is using Google Ad Manager (GAM) as one of their primary data sources.
Which product should a Consultant implement to analyze campaign performance?

Answer: C

Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Marketing Cloud Intelligence provides advanced analytics capabilities by integrating data from Media Cloud and GAM to deliver comprehensive campaign performance analysis beyond standard reports or custom solutions.
Reference:
Marketing Cloud Intelligence Overview
https://help.salesforce.com/s/articleView?id=sf.media_cloud_mci.htm&type=5


NEW QUESTION # 26
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