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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Discovery and Customer Success | 27% | - Validate architecture, systems of record, and risks - Define success criteria and implementation roadmap - Facilitate customer engagement and requirements gathering |
| Topic 2: Architecture Design | 18% | - Address security, compliance, and data residency requirements - Design multi-cloud solution architecture - Illustrate interactions between Salesforce clouds and third-party systems |
| Topic 3: Data Models and Management | 25% | - Plan data integration, synchronization, and governance - Manage data quality, migration, and lifecycle - Define data models and relationships across systems |
| Topic 4: Integration Strategy | 23% | - Design secure, scalable, and high-performance integrations - Evaluate tools, middleware, and custom development needs - Select integration patterns and APIs |
| Topic 5: Functional Capabilities and Business Value | 7% | - Map customer journeys to B2C solutions - Recommend suitable Salesforce products for business processes - Evaluate product features and business outcomes |
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NEW QUESTION # 53
A customer is currently implementing B2C Commerce and wants to use Marketing Cloud to send triggered emails like the Welcome Email, Order Confirmation, and Order Status Update Email. The customer is not interested in Sales or Service Cloud.
Which three steps are required to configure the Marketing Cloud for B2C Commerce storefront triggered emails?
Choose 3 answers
Answer: B,C,D
Explanation:
B： Extending the B2C Commerce storefront to trigger emails via Marketing Cloud's journey REST APIs allows the customer to send triggered emails based on customer behavior on the storefront, such as signing up, placing an order, or abandoning a cart. The REST APIs can also pass data attributes, such as order details or personalization information, to Marketing Cloud. D. Copying and pasting the Collect Script within the head or body in the website template allows the customer to track customer behavior on the storefront using Marketing Cloud's Web & Mobile Analytics feature. The Collect Script can also capture customer attributes, such as email address or contact key, and send them to Marketing Cloud. E. Updating order.export custom object in B2C Commerce with the Marketing Cloud object data extension allows the customer to map order data from B2C Commerce to Marketing Cloud using a point-and-click configuration in Business Manager.
This enables order data synchronization between B2C Commerce and Marketing Cloud. References:
https://developer.salesforce.com/docs/commerce/sfra/marketing-cloud/marketing-cloud-integration
https://developer.salesforce.com/docs/commerce/sfra/marketing-cloud/transactional-messaging-api
https://help.salesforce.com/s/articleView?id=sf.mc_pb_web_and_mobile_analytics.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_co_data_integration_with_commerce_cloud.htm&type=5
NEW QUESTION # 54
A company is In the process of defining the authoritative system for key data entitles Involved In B2C journeys. The company has about 200.000 customers, each averaging 30 orders per year.
Which two systems are considered an authoritative system for consent and compliance preferences, as well as primary person attributes such as name, address, birthday, phone, and email?
Choose 2 answers
Answer: B,D
Explanation:
Service Cloud and Marketing Cloud are considered authoritative systems for consent and compliance preferences, as well as primary person attributes such as name, address, birthday, phone, and email. Service Cloud is the system of record for customer service interactions and case management, and it can store customer consent and preferences for different channels and purposes. Marketing Cloud is the system of record for customer engagement and marketing campaigns, and it can store customer consent and preferences for email, SMS, push notifications, and other channels. B2C Commerce is not an authoritative system for consent and compliance preferences, as it does not store them natively. It can store some primary person attributes such as name, address, phone, and email, but they may not be the most up-to-date or accurate.
Experience Cloud is not an authoritative system for consent and compliance preferences, as it relies on other systems to store them. It can store some primary person attributes such as name, email, and birthday, but they may not be the most up-to-date or accurate. References:
* https://help.salesforce.com/s/articleView?id=sf.mc_co_data_integration_best_practices.htm&type=5
* https://help.salesforce.com/s/articleView?id=sf.mc_co_data_integration_considerations.htm&type=5
NEW QUESTION # 55
A university is considering using Experience Cloud so its students can interact with advisors who have Service Cloud licenses. The university would like to offer the easiest path for existing students to log in while still maintaining security. They have an on-premises Active Directory identity provider and use Google Workspace (formerly known as G Suite) for student email addresses.
What should a Solution Architect recommend?
Answer: B
Explanation:
* A is correct because implementing Social Sign On with OpenID Connect and Google Workspace as Auth Provider is a simple and secure way to allow existing students to log in to Experience Cloud using their Google Workspace credentials1. This also eliminates the need for creating and managing separate user accounts in Experience Cloud.
* B is incorrect because implementing Active Directory and Salesforce Identity for SAML delegated Single Sign On would require the university to set up and maintain a SAML identity provider and configure it with Salesforce Identity. This would be more complex and costly than using Social Sign On with Google Workspace2.
* C is incorrect because implementing Aloha template for students to access email with Salesforce Authenticator app would not meet the requirement of using the existing Google Workspace email addresses. Aloha template is a pre-built template for Experience Cloud that provides email functionality, but it does not integrate with Google Workspace3. Salesforce Authenticator app is a mobile app that provides two-factor authentication, but it does not integrate with Google Workspace either.
* D is incorrect because implementing OAuth 2.0 authentication protocol with Google Workspace as Service Provider would not meet the requirement of using the easiest path for existing students to log in. OAuth 2.0 is a protocol that allows users to authorize third-party applications to access their data, but it does not provide authentication or single sign on functionality.
References:
* 1: https://help.salesforce.com/s/articleView?id=sf.networks_auth_provider_openid_connect.
htm&type=5
* 2: https://help.salesforce.com/s/articleView?id=sf.identity_provider_saml.htm&type=5
* 3: https://help.salesforce.com/s/articleView?id=sf.networks_templates_aloha.htm&type=5
* : https://help.salesforce.com/s/articleView?id=sf.security_authenticator_app.htm&type=5
* : https://help.salesforce.com/s/articleView?id=sf.remoteaccess_oauth_web_server_flow.htm&type=5
NEW QUESTION # 56
A telecommunications company is implementing Service Cloud and Experience Cloud with a goal to have a single view of their customers. Current system limitations have resulted in many duplicate and incomplete customer records with inadequate data quality in the millions of records. They want this issue remediated when migrating the data to Service Cloud and Experience Cloud.
Which two activities and tools should a Solution Architect recommend to address these concerns when planning the data migration activity and assure it is completed in a timely manner?
Choose 2 answers
Answer: A,C
Explanation:
B: An ETL (Extract, Transform, Load) tool is a software that can help extract data from multiple sources, transform it according to business rules, and load it into a target destination, such as Salesforce. An ETL tool can also help run data cleansing tools, such as deduplication, validation, standardization, and enrichment, to obtain a clean data set before migrating it to Salesforce. C. Iteratively testing smaller loads against a developer or partial copy sandbox and the full load against a full copy sandbox can help ensure the data migration is successful and error-free. A developer or partial copy sandbox can be used for testing the data quality, mapping, and transformation rules, while a full copy sandbox can be used for testing the performance, scalability, and integrity of the data migration. References: https://trailhead.salesforce.com/en/content/learn/modules/data-management-basics/data-management-basics-migrate https://help.salesforce.com/s/articleView?id=sf.data_sandbox_create.htm&type=5
NEW QUESTION # 57
A company has been using B2C Commerce for many years and recently decided to implement Service Cloud and Marketing Cloud. Currently, there are many issues with the integration between B2C Commerce and the legacy CRM, which means data is often out of Sav sync. Agencies currently manage the Marketing communication, and B2C Commerce is sending the messages. The main goal is to ensure Catksion that B2C Commerce can trigger multi-channel messaging via Marketing Cloud, leveraging the data the company has on customers to personalize the communication.
Which three considerations should a Solution Architect keep in mind when recommending a migration strategy from the existing setup to the new one?
Choose 3 answers
Answer: B,C,D
Explanation:
B: Service Cloud should be implemented before Marketing Cloud to ensure that the Salesforce Contact IDs can be used in Marketing Cloud as unique identifiers. This allows for a consistent and unified view of the customer across the Salesforce products and avoids duplicate contacts in Marketing Cloud. C. Customer data from B2C Commerce and the legacy CRM should be deduplicated before being imported into Service Cloud.
This ensures that there are no duplicate contacts in Service Cloud that could cause data quality issues or conflicts when syncing with Marketing Cloud. D. Custom development work is required to connect B2C Commerce to Marketing Cloud and use the Salesforce Contact ID. This involves creating a service definition in B2C Commerce that points to Marketing Cloud's REST API and passing the Salesforce Contact ID as the contact key when triggering journeys or updating contact data. References: https://help.salesforce.com/s/articleView?id=sf.mc_co_subscriber_key_migration.htm&type=5 https://developer.salesforce.com/docs/commerce/sfra/marketing-cloud/marketing-cloud-integration
NEW QUESTION # 58
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