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To be eligible to take the Salesforce Marketing-Cloud-Consultant exam, candidates must have at least six months of experience working with the Salesforce Marketing Cloud. Additionally, candidates must hold one of the following certifications: Salesforce Certified Administrator, Salesforce Certified Advanced Administrator, or Salesforce Certified Platform App Builder. Passing the Salesforce Marketing-Cloud-Consultant Exam is a great way for marketing professionals to demonstrate their expertise in the Salesforce Marketing Cloud and advance their careers.
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Salesforce Marketing Cloud is a powerful tool that helps businesses automate their marketing campaigns. With this platform, businesses can create targeted email campaigns, social media campaigns, and other marketing strategies that are customized to their audiences. The Salesforce Marketing Cloud is designed to help businesses reach their customers in a more personalized and effective way, which can lead to increased sales and better customer engagement. The Salesforce Marketing-Cloud-Consultant Certification Exam is designed to test the skills and knowledge of marketing professionals who work with this platform on a daily basis.
NEW QUESTION # 27
Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.
Which solution should they use?
Answer: B
Explanation:
Keyword opt in and SMS Messaging can be used to allow attendees to request event-specific notifications by texting a keyword to a short or long code. The keyword can trigger an SMS message with the requested information or a link to a CloudPage with more details. References:
https://help.salesforce.com/articleView?id=sf.mc_moc_keyword_opt_in.htm&type=5https://help.salesforce.com
NEW QUESTION # 28
An analytics team wants to get real-time updates on transactional email metrics, specifically Sent and Not Sent, to ensure they are fulfilling a legal obligation due to the nature of their messages.
Answer: D
Explanation:
Explanation
To get real-time updates on transactional email metrics, such as Sent and Not Sent, Northern Trail Outfitters should use Event Notification Service. Event Notification Service is a feature that allows marketers to receive real-time notifications of email tracking events via webhooks or APIs. Event Notification Service can help marketers monitor and troubleshoot transactional email sends and ensure compliance with legal obligations.
References: https://help.salesforce.com/s/articleView?id=sf.mc_es_event_notification_service.htm&type=5
NEW QUESTION # 29
A consultant configured a triggered send definition in Sales Cloud for a customer using Marketing Cloud Connect, The trigger is on a Custom Object called 'Shipments' and is enabled for Triggered Sends in Setup.
Which two configuration requirements should be considered when troubleshooting? (Choose 2 answers)
Answer: B,D
NEW QUESTION # 30
A retail company needs to create journeys that will target subscribers based on website behavior. They have identified 3 separate groups:
* Customers who searched for an item on their website.
* Customers who abandoned a cart on their website.
* Customers who made a purchase on their website.
What should the consultant ask in order to design the data structure for this solution? Choose 3 answers
Answer: A,C,D
NEW QUESTION # 31
A customer wants to send SMS messages as part of a Journey. They are concerned the messages will deploy when subscribers are asleep. If a subscriber qualifies to receive an SMS message as part of the journey between 1 a.m. and 6 a.m., the customer prefers the message to not be sent.
What solution should a consultant recommend to meet the criteria?
Answer: C
Explanation:
Creating and enabling a BLOCKOUT window in MobileConnect can be used to prevent SMS messages from being sent during certain hours of the day. A BLOCKOUT window is a time period during which no messages are sent or received by MobileConnect, regardless of when they were scheduled or triggered.References:https://help.salesforce.com/articleView?id=sf.mc_moc_blockout_window.htm&type=5
NEW QUESTION # 32
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