1Z0-1032-26 Dumps - Oracle Responsys Marketing Platform 2026 Implementation Professional Exam Questions [2026]

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| Section | Objectives |
|---|
| Audience Segmentation and Data Management | - Data feeds and integrations
- 1. Event Data Feeds configuration
- 2. Supplemental data sources and imports
- Filter Designer and segmentation logic
- 1. Rule ordering and constraint evaluation
|
| Account Configuration and Administration | - System setup and account provisioning
- 1. Sub-account structure and multi-brand setup
- 2. Locale, timezone, and system defaults
- User roles, access control, and security configuration
- 1. SSO, IP restrictions, password policies
- 2. Role-based access control and organizational units
|
| Campaign Design and Program Canvas | - Cross-channel campaign execution
- 1. Email, SMS, push notification orchestration
- Program Canvas workflows
- 1. Wait steps and decision splits
- 2. Entry criteria and re-entry rules
|
| Deliverability and Compliance | - Compliance and reputation management
- 1. Bounce handling and opt-out processing
- Authentication and domain setup
- 1. SPF, DKIM, DMARC configuration
- 2. Domain delegation and DNS setup
|
| Analytics and Reporting | - Dashboards and monitoring
- 1. Live reports and operational monitoring tools
- Campaign performance analysis
- 1. Deliverability and engagement metrics
|
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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q14-Q19):
NEW QUESTION # 14
When identifying your target audience for IP warm up, which type of email addresses should you avoid and why?
- A. Avoid sending to addresses that have not registered an open or a click in the last six months because they may be likely to hit the spam button or be spam traps.
- B. Avoid sending to subscribers who are also receiving transactional emails because they may unsubscribe because they are likely to feel over-messaged from your brand or company.
- C. Avoid sending to subscribers who have recently opted-in because they do not have a proven history of engagement.
- D. Avoid sending to subscribers who have opened or clicked in the last few days because they may not respond to an email message again so soon.
Answer: A
NEW QUESTION # 15
You want to access cart and browse abandonment events on your ecommerce website and launch personalized retargeting marketing programs to your known users.
How can you use Rapid Retargeter to capture and expose the events in Responsys in order to accomplish this?
- A. Capture the events and use an API to write them into profile extension tables in the client's Responsys account and then use SQL to pull data for personalization.
- B. After your website is correctly tagged, use the Interaction Events to enter your contacts into a Program and pass key visitor data as Program Entry Variables.
- C. Write the event data into external tables. Batch upload the data into a Responsys supplemental table via Connect every hour and then use SQL to pull data for personalization.
- D. Pass the event data into a Responsys supplemental table near real time with an API call. Backend tables are then automatically updated, so you can use Filter Designer for targeting.
Answer: D
NEW QUESTION # 16
You send the same email campaign out on the first Tuesday of every month to announce the month's specials. You are interested in comparing how subscribers responded to the emails in the first three days following the send date during the last three months.
How should you configure a report to do this?
- A. Create a report with Dimension=Campaign-Launch Date for each campaign and select the da measure = Sent Date. Configure this measure as of three days from launch.
- B. Select the 30-day Campaign Performance Report, select just the campaigns desired, and the filter by "3 Days since Launch".
- C. Create a report with Dimension=Campaign-Launch Date for each campaign, desired performance measures, and date measure = Interval. Configure this measure to include 0 - 3 days from launch.
- D. Create a separate report for each Campaign with performance measures within the Sent Date range for the first three days from launch. Export each report into Excel to assemble a summary report.
- E. Select the 90-day Campaign Performance Report, select the campaigns and measures desired, and then just filter by "First 3 Days after Send".
Answer: C
NEW QUESTION # 17
Using Email Message Designer, identify two HTML tags that you can use to create a dynamic region for an email campaign. (Choose two.)
- A. <br>
- B. <td>
- C. <dynamicregion>
- D. <div>
Answer: A,D
NEW QUESTION # 18
You declared a field, FIRST_NAME, from your profile list in your campaign.
What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?
- A. $FIRST_NAME
- B. $ {FIRST_NAME}
- C. {FIRST_NAME} $
- D. {FIRST_NAME}
Answer: B
NEW QUESTION # 19
......
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