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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Topic 1: Analytics and Reporting	- Dashboards and monitoring 1. Live reports and operational monitoring tools - Campaign performance analysis 1. Deliverability and engagement metrics
Topic 2: Account Configuration and Administration	- System setup and account provisioning 1. Sub-account structure and multi-brand setup 2. Locale, timezone, and system defaults - User roles, access control, and security configuration 1. SSO, IP restrictions, password policies 2. Role-based access control and organizational units
Topic 3: Campaign Design and Program Canvas	- Program Canvas workflows 1. Wait steps and decision splits 2. Entry criteria and re-entry rules - Cross-channel campaign execution 1. Email, SMS, push notification orchestration
Topic 4: Audience Segmentation and Data Management	- Filter Designer and segmentation logic 1. Rule ordering and constraint evaluation - Data feeds and integrations 1. Supplemental data sources and imports 2. Event Data Feeds configuration
Topic 5: Deliverability and Compliance	- Compliance and reputation management 1. Bounce handling and opt-out processing - Authentication and domain setup 1. Domain delegation and DNS setup 2. SPF, DKIM, DMARC configuration

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q65-Q70):

NEW QUESTION # 65
You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test dat a. But when you try to preview or proof launch a promotional email campaign, an error message states that the proof list is empty.
Why is this happening?

A. When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.
B. The seed group is corrupted. You must delete and re-create the seed group with the test data desired.
C. You must have missed populating some of the fields being used for personalization in the records. Check the data in the seed group for completeness.
D. You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.

Answer: C

NEW QUESTION # 66
After implementing and launching a campaign, you want to watch real-time opens and clicks in order to give a quick report to the executive management.
Where should you retrieve these results and what step should you take to provide the management with the reporting information?

A. In the Campaign Workbook, in the Campaign Setting section, select the Edit active links for this launch link and copy the URL and then provide it to the management.
B. In the Program Designer, using the Analyze Report feature. Select the Edit active links for this launch link and copy the URL and provide it to the management.
C. View a Live Report for the campaign. Click the Generate Distributable Live Report URL. Provide the URL to the management to facilitate access to the Live Report.
D. In the Campaign Workbook, use the Analyze Deliverability functionality. Select the Edit active links for this launch link and copy the URL and provide it to the management.

Answer: D

NEW QUESTION # 67
You are configuring a supplemental data import and the first row of the file contains the names of the columns in which you are importing.
What must you do to configure this file property?

A. Replace the first row of the file with one text string that contains all the column names separated by columns. Then proceed with the import.
B. In the field mapper screen, select the "Columns Already Included" check box.
C. In the import configuration, select the "First line contains column names" check box.
D. You must delete the first row of the file before performing the import. Your file must contain actual data only.

Answer: D

NEW QUESTION # 68
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A. Hard bounce rates are 10% or higher.
B. Substantial (5%) increase in click-through rates on last week's promotional campaign.
C. Your open rates have dropped somewhat since last month.
D. Recipients are forwarding your emails to everyone in their address books.
E. The ISP is recording a high number of spam trap hits and complaint rates from recipients.

Answer: A,E

NEW QUESTION # 69
A subscriber opens an email with Conversion Tracking on, clicks a link, but does not purchase. The next day, this subscriber receives a second email with Conversion Tracking on with a follow-up offer, clicks a link, but still does not purchase. The subscriber bookmarks the URL, and on the third day, returns to the webpage and finally makes a purchase.
Assuming the conversion cookie is not deleted, how will the transaction be tracked or attributed?

A. The purchase transaction is attributed to the second campaign (most recent) that the recipient opened and clicked.
B. The purchase transaction is attributed to the first campaign that the recipient opened and clicked.
C. Because the final purchase was made by a visit directly to the webpage, the purchase isconsidered a web transaction and no email attribution is registered.
D. The purchase transaction is attributed to both email campaigns.

Answer: A

NEW QUESTION # 70
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