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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Leveraging Adjacent Roles/Skills | 19% | - Knowledge and Skill Infusions
|
| Topic 2: Design | 30% | - Business and Technical Capabilities
|
| Topic 3: Discovery | 32% | - Ethics and Values
|
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NEW QUESTION # 135
A financial technology company develops an app for wealth management firms and receives initial success upon launch. Which metric should be used to measure the longevity of the product and long-term growth potential?
Answer: A
Explanation:
Retention rate reflects whether customers keep using (and re-subscribing to) the product over time, which is the clearest indicator of longevity and sustainable growth - downloads and one-time sales only capture initial acquisition. In the Platform Strategy Designer context, this question belongs primarily to Value Design.
In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created.
Retention measures whether customers continue receiving enough value to stay engaged over time.
Downloads and one-time sales can show acquisition or launch momentum, but they can remain high even when customers quickly abandon the product, making retention a stronger signal of longevity. Here, Customer retention rate is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Annual app downloads focuses attention elsewhere, while App sales over time addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Value Design
Official Salesforce Reference: Platform Strategy Designer Certification Prep - Value Design
NEW QUESTION # 136
A strategy designer is hired to help service agents pool their shared knowledge, see the bigger picture, and understand what may be causing poor and disjointed support experiences, and where other pain points and opportunities may lie. Which method of co-design workshop should be used?
Answer: B
Explanation:
Journey mapping is the method built to surface end-to-end pain points and disjointed experiences across a service, giving participants the " bigger picture " the scenario describes. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. Journey mapping combines stages, actions, touchpoints, emotions, needs, and pain points into an end-to-end representation of an experience. It is especially useful when knowledge is fragmented across people or teams because the shared artifact exposes patterns and breakdowns that are difficult to see in isolation. Here, Journey mapping is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Ideation focuses attention elsewhere, while Prototyping addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: Journey Mapping - Start Your Journey Map
NEW QUESTION # 137
A strategy designer at Cloud Kicks is working on a strategic vision for a new movement tracking app that integrates with their footwear. Which approach should validate the market for this concept?
Answer: B
Explanation:
Testing willingness-to-pay with real target users is a direct market-validation technique (viability), whereas internal ideation and engineering-effort estimation don ' t validate market demand. In the Platform Strategy Designer context, this question belongs primarily to Value Design. In Value Design, the strategy designer links validated human needs to business outcomes and external context, then defines measurable signals that show whether the intended value is actually being created. Willingness-to-pay testing provides direct market evidence about whether the target audience values the concept enough to support a viable business model.
Internal ideation or engineering estimates can inform feasibility, but neither validates external demand. Here, Recruit target users to test price points at which they would be willing to purchase the app. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Gather a team to ideate and craft concepts that stretch the company ' s current capabilities focuses attention elsewhere, while Meet with developers to estimate the effort required to deliver the proposed experience. addresses a related concern without providing the same fit to the scenario ' s stated objective.
Study Guide Topics: Value Design
Official Salesforce Reference: Platform Strategy Designer Certification Prep - Value Design
NEW QUESTION # 138
A start-up specializing in creating healthcare apps for both patients and family caregivers is looking for ideas to develop new features. The company plans on organizing a brainstorming session with staff members from various teams. What is a rule strategy designers should follow when facilitating a brainstorming session?
Answer: A
Explanation:
Effective brainstorming rules focus on quantity, deferring judgment, and building on others ' ideas ( ' Yes, and... ' ). In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. Here, Encourage participants to build on proposed ideas. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Emphasize critique of proposed ideas. focuses attention elsewhere, while Explore qualitative assessment of proposed ideas. addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: Idea Generation - Facilitate a Brainstorming Session
NEW QUESTION # 139
After a series of interviews with key stakeholders, a strategy designer realizes the company is duplicating efforts across internal teams, each creating similar programs for customer engagement.
Which approach should the designer propose to create alignment?
Answer: A
Explanation:
The best approach to create alignment among internal teams who are duplicating efforts is to conduct a service blueprint workshop, as this helps map out the current state of the service delivery across different touchpoints, channels, and actors, and identify gaps, redundancies, and opportunities for improvement. A design sprint or a journey mapping workshop may not be suitable for addressing the internal silos and inefficiencies.
NEW QUESTION # 140
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