Free PDF 2026 Salesforce MCAE-Con-201 High Hit-Rate Reliable Test Sample

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Salesforce MCAE-Con-201 Exam Syllabus Topics:

Section	Weight	Objectives
Personalizing the Prospect Experience	8%	- Recommend engagement enhancements - Implement consent and preference management - Design personalized interactions
Automating Business Processes	17%	- Design engagement programs and sequences - Select appropriate automation tools - Build lead nurturing and campaign workflows
Email Marketing	10%	- Apply email marketing standards and best practices - Optimize email content and performance - Ensure deliverability and compliance
Reporting, Metrics, and Analytics	12%	- Interpret results and recommend improvements - Configure and customize reports and dashboards - Define relevant KPIs and metrics
Sales Emails and Alerts	6%	- Maximize sales and marketing alignment - Configure Sales Emails and Alerts features
Lead Management	14%	- Configure lead routing and handoff processes - Design lead generation strategies - Implement scoring and grading models
Account Configuration	16%	- Technical setup and architecture planning - Data migration and integrity maintenance - Usage governance and permission strategies
Evaluation	17%	- Assess existing infrastructure and marketing maturity - Analyze business requirements and recommend solutions - Design strategies to identify customer needs

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q163-Q168):

NEW QUESTION # 163
What is true about custom redirects? [Choose two answers]

A. When a visitor converts to a prospect completion actions on a custom redirect will trigger
B. Custom redirects will continue to work if they are deleted in Marketing Cloud Account Engagement.
C. Custom redirects are great for linking to files or pages you do not host.
D. When a visitor clicks a custom redirect any completion actions associated with the custom redirect will trigger.

Answer: B,C

NEW QUESTION # 164
How many Scoring Categories is it possible to create

A. 0
B. 1
C. 2
D. 3

Answer: C

NEW QUESTION # 165
A company's sales reps use the "Status" field in Salesforce to indicate where the lead is in the sales funnel. A Marketing Cloud Account Engagement administrator wants to send each prospect a series of nurture emails when their sales rep updates their "Status" field to "Nurture." The administrator wants to automate this entirely inside of Marketing Cloud Account Engagement.
How should this workflow be automated?

A. Create a CRM Visible list in Marketing Cloud Account Engagement > Have sales also add these
"Nurture" leads to that list in Salesforce > Create an automation rule to send email based on list membership
B. Create a report in Salesforce based on lead status of "Nurture" > Export and import into Marketing Cloud Account Engagement > Create a list from import > Add as recipient list on engagement program
C. Create a custom field for "Lead Status" > Map it to the "Status" field in Salesforce > Create an automation rule to detect the "Nurture" value > Automation rule sends an autoresponder email
D. Create a custom field for "Lead Status" > Map it to the "Status" field in Salesforce > Create a dynamic list to detect the "Nurture" value > Add as recipient list on engagement program to send emails

Answer: D

NEW QUESTION # 166
which two considerations should be made when implementing an account-based marketing strategy?
Choose 2 answers

A. Account-based marketing personalizes experiences for prospects.
B. Account-based marketing completely replaces broad-based marketing.
C. Account-based marketing is only a good fit for certain industries.
D. Account-based marketing can be implemented in stages.

Answer: A,D

NEW QUESTION # 167
What are available Data Formats in Marketing Cloud Account Engagement Form Fields

A. Email
B. Text
C. Password
D. Email with valid mail server
E. Email not from ISPs and free email providers
F. Number
G. Phone
H. Date

Answer: A,B,D,E,F

NEW QUESTION # 168
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