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Salesforce MCE-Dev-201 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Engagement Developer Exam (MCE-Dev-201)
Exam Number:MCE-Dev-201
Available Languages:English
Exam Format:Multiple Choice, Scenario-based Questions, Multiple Select
Certificate Validity Period:1 year (maintenance required)
Exam Price:USD 200
Real Exam Qty:Approximately 60 multiple-choice / multiple-select questions
Related Certifications:Salesforce Certified Marketing Cloud Email Specialist
Salesforce Certified Marketing Cloud Administrator
Exam Duration:105 minutes
Recommended Training:Marketing Cloud Developer Learning Path
Salesforce Trailhead Marketing Cloud Training
Exam Registration:Webassessor Exam Portal
Salesforce Credential Registration
Sample Questions:Salesforce MCE-Dev-201 Sample Questions
Exam Way:Online proctored or onsite exam via Kryterion/Webassessor
Pre Condition:Recommended experience with Salesforce Marketing Cloud and familiarity with Email Specialist-level concepts
Official Syllabus URL:https://trailhead.salesforce.com/credentials/marketingclouddeveloper

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Salesforce MCE-Dev-201 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Data Management: This domain covers importing data with various file formats writing SQL queries for data manipulation extracting data from Marketing Cloud applying SQL best practices managing send logs and understanding data impacts from contact deletion.
Topic 2
  • Data Modeling: This domain covers structuring contact and subscriber data in Marketing Cloud including configuring the contact model understanding data extension types and uses managing contact records across channels and the contact deletion process.
Topic 3
  • API: This domain addresses interacting with Marketing Cloud through SOAP and REST APIs including API objects methods routes OAuth authentication flows with access tokens and handling API responses.
Topic 4
  • Programmatic Languages: This domain focuses on coding with AMPscript and Server-Side JavaScript including language syntax functions processing methods development best practices and programmatic subscriber exclusion during sends.
Topic 5
  • Security: This domain addresses data protection in Marketing Cloud including available security options and best practices for maintaining secure platform configurations.

Salesforce Certified Marketing Cloud Engagement Developer Sample Questions (Q138-Q143):

NEW QUESTION # 138
A doctor's office creates Populations for staff, patients and vendors. What is the maximum number of Populations that should be created to ensure performance?

Answer: A

Explanation:
To ensure performance, it is recommended to create one Population (D). Creating multiple populations can lead to complexity and performance issues. Having a single population helps in managing contacts efficiently and reduces the overhead on the system.
References:
Salesforce Marketing Cloud Documentation on Populations
Contact Builder Overview


NEW QUESTION # 139
Which aspect should a developer consider before creating an Server-to-Server Installed Package and associated API Integration i* Marketing Cloud?

Answer: A

Explanation:
When creating a Server-to-Server Installed Package and associated API Integration in Marketing Cloud, it is essential to grant specific scopes (permissions) to the API Integration component. This ensures that the integration has the necessary access to perform its tasks without granting unnecessary permissions.
Salesforce Installed Packages and API Integrations


NEW QUESTION # 140
A developer needs to configure a process that can store encrypted data from Marketing Cloud as a file on an external server. What steps shouldthe developer take?

Answer: C


NEW QUESTION # 141
A developer wants to trigger an SMS message to a subscriber using a form published on CloudPages. How should the SMS message be triggered once the subscriber submits the form?

Answer: B

Explanation:
To trigger an SMS message to a subscriber using a form published on CloudPages, the developer should use the requestToken and messageContact REST API objects (D). These objects can be used to authenticate and send the SMS message programmatically when the form is submitted.
References:
Salesforce Marketing Cloud MobileConnect API
Salesforce Marketing Cloud REST API


NEW QUESTION # 142
A developer want to email a subscriber who is currently being processed for a Contact Deletion request.
When could the Contact be reintroduced after a Contact Delete operation has started?

Answer: C

Explanation:
A Contact can be reintroduced into the system only after the deletion is fully complete. The Contact Delete process in Salesforce Marketing Cloud is designed to ensure that all references and data associated with the contact are thoroughly removed. Reintroducing the contact before the process is fully complete would disrupt this cleanup process and potentially lead to data integrity issues.
References:
Salesforce Marketing Cloud Documentation on Contact Deletion
Salesforce Marketing Cloud Contact Builder


NEW QUESTION # 143
......

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