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Oracle 1Z0-1032-26 Exam Syllabus Topics:

SectionObjectives
Topic 1: Automation and Orchestration- Marketing automation workflows
  • 1. Journey optimization
    • 2. Event-based triggers
      • 3. Program Designer usage
        Topic 2: Deliverability and Compliance- Email deliverability management
        • 1. Unsubscribe and preference handling
          • 2. Sender reputation management
            • 3. Spam compliance and regulations
              Topic 3: Message Design and Content- Email and template design
              • 1. Content testing and validation
                • 2. Dynamic content and personalization
                  • 3. Template creation and management
                    Topic 4: Campaign Management- Campaign creation and configuration
                    • 1. Email campaign setup
                      • 2. Multichannel campaign orchestration
                        • 3. Scheduling and activation
                          Topic 5: Analytics and Reporting- Campaign performance analysis
                          • 1. Reports and dashboards
                            • 2. A/B testing analysis
                              • 3. Email engagement metrics
                                Topic 6: Audience Management- Data management and segmentation
                                • 1. Data imports and integrations
                                  • 2. Profile lists and extensions
                                    • 3. Segmentation rules and filters
                                      Topic 7: Responsys Platform Overview- Core Architecture and Components
                                      • 1. User roles and permissions
                                        • 2. Responsys account structure
                                          • 3. Navigation and setup basics

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                                            Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q21-Q26):

                                            NEW QUESTION # 21
                                            Where should you place the file that you want to import when configuring the Connect job that imports profile list data that must be merged into Responsys?

                                            Answer: C


                                            NEW QUESTION # 22
                                            Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design a campaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list.
                                            What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID?

                                            Answer: B


                                            NEW QUESTION # 23
                                            You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
                                            How should you input this information into Responsys?

                                            Answer: D


                                            NEW QUESTION # 24
                                            You send the same email campaign out on the first Tuesday of every month to announce the month's specials. You are interested in comparing how subscribers responded to the emails in the first three days following the send date during the last three months.
                                            How should you configure a report to do this?

                                            Answer: B


                                            NEW QUESTION # 25
                                            You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library. You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.
                                            Which RPL code should you use to insert this document?

                                            Answer: D


                                            NEW QUESTION # 26
                                            ......

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