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| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Loyalty Management Accredited Professional Exam |
| Exam Number: | Salesforce-Loyalty-Management (also referred to as AP-212) |
| Real Exam Qty: | 50-55 |
| Exam Price: | USD 150 (plus applicable taxes) |
| Related Certifications: | Salesforce Accredited Professional |
| Certificate Validity Period: | 2 years |
| Available Languages: | English |
| Passing Score: | 69% |
| Exam Format: | Multiple choice, Multiple select, Scenario-based questions |
| Exam Duration: | 75 minutes |
| Recommended Training: | Salesforce Trailhead: Loyalty Management |
| Exam Registration: | Salesforce Certification Portal Kryterion Webassessor |
| Sample Questions: | Salesforce Salesforce-Loyalty-Management Sample Questions |
| Exam Way: | Proctored online or at authorized testing centers |
| Pre Condition: | No mandatory prerequisites; recommended experience with Salesforce platform and loyalty program concepts |
| Official Syllabus URL: | https://trailheadacademy.salesforce.com/certificate/exam-loyalty-management-ap |
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NEW QUESTION # 35
A Consultant will need to create a new voucher definition for a new voucher, wherever the new voucher has the requirements.
A total of two vouchers will be issued to the member.
The first voucher has a face value of $100, and the second voucher has a face value of $200.
Both vouchers must be used within three months after the first voucher's disbursement date.
The first voucher will be issued to the members over a period of a month.
Which voucher definition settings will fulfill the new voucher's requirements?
Answer: A
Explanation:
To fulfill the new voucher's requirements, the voucher definition settings should be: Type: Fixed Value, Expiration Type: Period, Expiration Period: 3, Expiration Period Unit: Month, Face Value: $300, Partial Redeemable: Checked. This configuration ensures that two vouchers with the specified face values can be issued within the defined period and used within three months after the first voucher's disbursement date. The 'Partial Redeemable' option allows the vouchers to be used partially, providing flexibility in how they are redeemed by the members.
NEW QUESTION # 36
In order to view the information pertaining to a member's recent transactions and manual adjustments on the Contact record, what are the two suggestions that an IT Administrator should propose to the Member Services team? Select two
Answer: B,D
Explanation:
To view information pertaining to a member's recent transactions and manual adjustments on the Contact record, an IT Administrator should propose:
Incorporate the 'Member Summary Embedded Dashboard' on the Contact record (A): This dashboard can provide a comprehensive overview of a member's loyalty activities, including recent transactions and adjustments, directly within the context of their Contact record.
Incorporate the 'Transaction Journals' related list on the Contact record (C): By adding this related list, the Member Services team can easily access detailed transaction and adjustment records associated with the loyalty program member directly from the Contact record, facilitating quick and informed customer service interactions.
Options B and D, involving the Member Service Manager Home Dashboard and the 'View Member Profile' component, do not directly address the need to view transactional information on the Contact record.
NEW QUESTION # 37
Universal Containers implemented a Loyalty Program six months ago. The Loyalty Program Manager noticed a recent decrease in program efficiency. Now the Manager wants to incorporate a targeted strategy.
Which two benefits should the Administrator expect as a result of running the strategy?
Answer: B,C
Explanation:
Incorporating a targeted strategy in a Loyalty Program can lead to the following benefits:
Personalized digital marketing (A): A targeted strategy allows for more personalized communication and offers, tailored to the specific behaviors, preferences, and tiers of loyalty program members, enhancing member engagement and program effectiveness.
Data-based segmentation strategy (D): By leveraging data to segment the loyalty program members, the program can deliver more relevant and appealing offers and communications, increasing member satisfaction and program participation.
Automatically archiving transaction journey data (option B) is more of a data management practice and not directly a benefit of running a targeted strategy. Rewarding customers based on their tiers (option C) is a common practice in loyalty programs but does not specifically result from implementing a targeted strategy.
Salesforce documentation on Loyalty Management would detail the advantages of implementing targeted strategies within loyalty programs, including how to leverage Salesforce tools for personalized marketing and data-driven segmentation.
NEW QUESTION # 38
A company has decided to use Loyalty Management for customer retention, which will lead to increased revenue. Based on market research, the company decided to make the points available for its Loyalty Program Members after the return period of 14 days is over.
What is the best solution to meet the company's business requirements?
Answer: C
Explanation:
To meet the company's business requirements of making points available for Loyalty Program Members after a return period of 14 days, the best solution is to Enable Deferred Points (C). Deferred points are a feature in Salesforce Loyalty Management that allows points to be earned but not immediately available for redemption, typically used to account for return periods or other conditional delays. By enabling deferred points, the company can ensure that points are only made available after the specified return period has passed, aligning with their business strategy and reducing the risk of point redemption for returned products.
NEW QUESTION # 39
What is a business use case for integrating Marketing Cloud Personalization with Loyalty Management?
Answer: C
NEW QUESTION # 40
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