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| Section | Weight | Objectives |
|---|---|---|
| Design | 53% | - Data model design and object relationships - Flow design using Media Cloud ASM capabilities - Solution design using industry best practices - Product model definition and pricing methodology (ASM) - Reporting and analytics solution design - CI/CD strategy and deployment planning - Integration architecture and system interoperability - Security model and permission set design |
| Discovery | 27% | - Mapping use cases to Salesforce Media Cloud components - Integration of Media Cloud with third-party systems - Non-functional requirements identification for Media Cloud applications - Solution scoping and SOW definition using Media Cloud capabilities - Business process and system flow analysis in existing environments |
| Implement | 20% | - Security and sharing configuration implementation - Integration implementation (Integration Procedures, Data Mappers, Orchestration) - Non-functional requirements implementation (performance, scalability, etc.) - Data migration strategy based on Media Cloud data model - CI/CD implementation and deployment support |
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NEW QUESTION # 15
A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.
What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Advertising Sales Management (ASM) Self-Care is a built-in feature in Media Cloud that allows approved Advertisers and Agencies to use an Experience Cloud portal for creating and tracking media plans. This is the recommended solution to enable self-service while maintaining controlled access, which is critical for scaling SMB reach efficiently. Web-to-Lead or public users lack the robustness and security of the Self-Care portal.
Reference:
Media Cloud ASM Self-Care Overview
Salesforce Experience Cloud for Media Cloud
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_self_care.htm&type=5
NEW QUESTION # 16
Which permission set license should a Consultant consider using when planning to allow for internal users to leverage Sales Management features such as "360ยฐ view of the Customer and Sales cycle", "Visualizations of key relationships including Agencies and Contacts," and "Digital contract lifecycle management?"
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The Advertising Sales Management Permission Set License (PSL) is designed for internal users who require full access to Media Cloud sales features, including customer views, relationship visualizations, and contract management. OmniStudio Admin and other PSLs focus on different Salesforce clouds or administrative functions.
Reference:
Media Cloud Permission Set Licenses Guide
https://help.salesforce.com/s/articleView?id=sf.media_cloud_psl.htm&type=5
NEW QUESTION # 17
When creating a Digital Ad Sales Media Proposal, which object mapping is used to link one show with multiple ad space formats during the catalog design?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Ad Space Specification to Ad Space Creative Size Type uses a one-to-many relationship, allowing one show (Ad Space Specification) to be linked with multiple ad space formats (Creative Size Types) to handle different formats in the catalog.
Reference:
Media Cloud Catalog Design Data Model
https://help.salesforce.com/s/articleView?id=sf.media_cloud_catalog_data_model.htm&type=5
NEW QUESTION # 18
A B2B advertising publishing company is exploring Salesforce to manage its advertising sales business. The Sales Representatives can sell digital, TV, radio, print, and event ads to their customers in a single media plan.
Which two media types are available for planning out-of-the-box with Media Cloud?
Choose 2 answers
Answer: B,C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Out-of-the-box Media Cloud supports Linear (TV, radio) and Digital media types for planning. Print and Event media types typically require customization or are handled separately.
Reference:
Media Cloud Media Types
https://help.salesforce.com/s/articleView?id=sf.media_cloud_media_types.htm&type=5
NEW QUESTION # 19
Which two actions take place, when an insertion order is created and submitted in Media Cloud Advertising Sales Management (ASM)?
Choose 2 answers
Answer: C,D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Upon insertion order submission, Media Cloud triggers an order flow that initiates asset creation and billing processes. Additionally, the order is handed over to Industries Order Management for orchestration across external systems such as ad servers and billing platforms. B2B Commerce is not involved in ad order fulfillment.
Reference:
Media Cloud Order Management Process
https://help.salesforce.com/s/articleView?id=sf.media_cloud_order_management.htm&type=5
NEW QUESTION # 20
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