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Oracle 1Z0-1032-26 Exam Syllabus Topics:

SectionObjectives
Campaign Management- Campaign creation and configuration
  • 1. Email campaign setup
    • 2. Multichannel campaign orchestration
      • 3. Scheduling and activation
        Audience Management- Data management and segmentation
        • 1. Profile lists and extensions
          • 2. Segmentation rules and filters
            • 3. Data imports and integrations
              Analytics and Reporting- Campaign performance analysis
              • 1. A/B testing analysis
                • 2. Email engagement metrics
                  • 3. Reports and dashboards
                    Message Design and Content- Email and template design
                    • 1. Dynamic content and personalization
                      • 2. Content testing and validation
                        • 3. Template creation and management
                          Deliverability and Compliance- Email deliverability management
                          • 1. Sender reputation management
                            • 2. Spam compliance and regulations
                              • 3. Unsubscribe and preference handling
                                Responsys Platform Overview- Core Architecture and Components
                                • 1. Navigation and setup basics
                                  • 2. User roles and permissions
                                    • 3. Responsys account structure
                                      Automation and Orchestration- Marketing automation workflows
                                      • 1. Event-based triggers
                                        • 2. Program Designer usage
                                          • 3. Journey optimization

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                                            Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q72-Q77):

                                            NEW QUESTION # 72
                                            You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
                                            What should you do?

                                            Answer: D


                                            NEW QUESTION # 73
                                            You are designing a program that requires the use of a value that is not stored in the Responsys data model and is only temporarily required for use in the program.
                                            What could you use to fulfill this requirement?

                                            Answer: E


                                            NEW QUESTION # 74
                                            You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library. You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.
                                            Which RPL code should you use to insert this document?

                                            Answer: A


                                            NEW QUESTION # 75
                                            Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design a campaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list.
                                            What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID?

                                            Answer: C


                                            NEW QUESTION # 76
                                            There was an issue with the Event Data Feed export because its output was comma delimited, but the requirement was for it to be tab delimited.
                                            Where should you configure this specification?

                                            Answer: D


                                            NEW QUESTION # 77
                                            ......

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