Quiz 2026 Updated Salesforce Marketing-Cloud-Account-Engagement-Consultant: Salesforce Certified Marketing Cloud Account Engagement Consultant Valid Exam Papers

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Section	Weight	Objectives
Topic 1: Automation and Campaigns	17%	- Configure CRM campaigns and campaign influences - Build automation rules and engagement programs - Monitor and optimize automation performance - Implement multi-channel journey orchestration - Create completion actions and decision points
Topic 2: Lead Generation and Nurturing	17%	- Create grading rules and segmentation - Implement lead capture and scoring models - Build nurture programs and drip campaigns - Design and configure landing pages and forms - Configure progressive profiling
Topic 3: Data Management	18%	- Implement data segmentation strategies - Configure CRM sync and field mappings - Configure custom fields and objects - Manage data imports and exports - Set up duplicate management and data quality rules - Design and implement data schemas
Topic 4: Discovery and Scoping	15%	- Conduct gap analysis - Understand business objectives and requirements - Define project scope and success metrics - Assess current marketing technology stack - Identify key stakeholders and decision-makers
Topic 5: Account Engagement Setup	15%	- Implement folder structure and naming conventions - Set up user roles and permissions - Configure IP warming and deliverability settings - Configure Business Units and security settings - Set up tracking and analytics configurations
Topic 6: Email Marketing	18%	- Implement dynamic content and personalization - Optimize email deliverability - Implement preference centers and unsubscribe management - Configure email authentication (DKIM, SPF, DMARC) - Create and manage subscriber lists - Design responsive email templates

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q201-Q206):

NEW QUESTION # 201
Which are true about Marketing Cloud Account Engagement Recycle Bin

A. A deleted prospect is restored when the Salesforce record it's syncing with is undeleted
B. Items in the recycle bin don't count toward usage limits
C. If you delete a campaign, the prospects associated with the campaign remain in the system tagged with the deleted campaign
D. Admins can permanently delete prospects in the recycle bin. Marketing Cloud Account Engagement no longer tracks prospects when they're permanently deleted
E. Content files are permanently deleted and cannot be undeleted, but they are listed in the recycle bin
F. Tags are deleted permanently and don't appear in the recycle bin
G. Content files are permanently deleted and cannot be undeleted and they are not listed in the recycle bin

Answer: B,C,D,E,F

NEW QUESTION # 202
Which one is Marketing Cloud Account Engagement Event Connector

A. Eventor
B. Eventbrite
C. TheEvents
D. EventMe

Answer: B

NEW QUESTION # 203
LenoxSoft shows you a record where the prospect has many activities that are email clicks from the same email. Looking at the prospect's audits, you see visitor association changes where the prospect forwarded the email to colleagues who clicked the link in the email causing the cookie intended for the original recipient to track the colleagues. Which of the following is not a Marketing Cloud Account Engagement best practice for preventing this issue in the future?

A. Use the "Forward to a friend" variable tag in Marketing Cloud Account Engagement emails
B. Enable the "Not You?" link to display on the Marketing Cloud Account Engagement form
C. Enable Kiosk mode on the Marketing Cloud Account Engagement form
D. Enable the Marketing Cloud Account Engagement account setting "Prevent Cookie Crossing"

Answer: D

NEW QUESTION # 204
LenoxSoft's corporate marketing team has Marketing Cloud Account Engagement users who are users in all of their five Marketing Cloud Account Engagement Business Units. User A primarily focuses on the North American business unit (BU), but is asked to review a new Engagement Studio program in the European BU before the European marketing team resumes the program.
How would user A accomplish this?

A. Log out of the North American BU and log into the European BU to review the program.
B. Use the BU switcher in the North America BU to switch to Europe.
C. Create a custom user role in the European BU with access to the folder the program is in.
D. Instruct the user in the European BU to take a screenshot and email it to them to review.

Answer: B

NEW QUESTION # 205
Do hard bounces need to be removed from lists

A. False
B. True

Answer: A

NEW QUESTION # 206
......

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