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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Implement | 20% | - CI/CD implementation and deployment support - Security and sharing configuration implementation - Integration implementation (Integration Procedures, Data Mappers, Orchestration) - Non-functional requirements implementation (performance, scalability, etc.) - Data migration strategy based on Media Cloud data model |
| Topic 2: Design | 53% | - Product model definition and pricing methodology (ASM) - CI/CD strategy and deployment planning - Security model and permission set design - Data model design and object relationships - Integration architecture and system interoperability - Reporting and analytics solution design - Solution design using industry best practices - Flow design using Media Cloud ASM capabilities |
| Topic 3: Discovery | 27% | - Mapping use cases to Salesforce Media Cloud components - Non-functional requirements identification for Media Cloud applications - Solution scoping and SOW definition using Media Cloud capabilities - Business process and system flow analysis in existing environments - Integration of Media Cloud with third-party systems |
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NEW QUESTION # 41
A large media company is using Salesforce Industries to model Digital Advertising products. These products have a common set of characteristics.
Which pair of Media Cloud items would a Product Manager use to most efficiently create the products for the sales users to sell?
Answer: B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Using Object Types with Attributes allows Product Managers to efficiently define product classes with shared characteristics. This modular approach is more scalable and manageable than cloning standalone products or relying solely on product families.
Reference:
Media Cloud Product Modeling
https://help.salesforce.com/s/articleView?id=sf.media_cloud_product_modeling.htm&type=5
NEW QUESTION # 42
A publisher needs to check ad server inventory as part of the media plan creation process.
Which ad server is supported by standard Media Cloud Advertising Sales Management (ASM) features?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Google Ad Manager (GAM) is the only ad server with out-of-the-box integration supported in Media Cloud ASM. This enables inventory checks, campaign booking, and reporting directly through Media Cloud interfaces. Other servers require custom integrations.
Reference:
Media Cloud Supported Ad Servers
Google Ad Manager Integration Guide
https://help.salesforce.com/s/articleView?id=sf.media_cloud_gam_integration.htm&type=5
NEW QUESTION # 43
Which three permission sets should a Consultant add for a newly hired Media Planner user?
Choose 3 answers
Answer: A,B,E
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
A Media Planner requires permission sets for OmniStudioUser to work with OmniStudio tools, MediaCloudPlus Runtime for ASM features, and Media Cloud Base User to access basic Media Cloud data and features. Rule Engine Runtime and MediaCloud Runtime are more specialized and not strictly required for planners.
Reference:
Media Cloud User Setup Guide
Salesforce Permission Sets for ASM
https://help.salesforce.com/s/articleView?id=sf.media_cloud_user_permissions.htm&type=5
NEW QUESTION # 44
A publisher has an existing system to build media plans and integrate with Google Ad Manager (GAM) to create digital ad campaigns.
Which two questions are important to ask to determine if Media Cloud Advertising Sales Management (ASM) is a good fit to replace the existing system?
Choose 2 answers
Answer: A,B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Determining compatibility with existing ad servers and the types of ad products involved is critical when evaluating Media Cloud ASM as a replacement. Knowing ad server integration needs ensures technical fit, while product types determine if ASM supports the business model. Marketing automation systems and ad format dimensions are less critical at this stage.
Reference:
Media Cloud ASM Evaluation Checklist
Salesforce Media Cloud Integration Guidelines
https://help.salesforce.com/s/articleView?id=sf.media_cloud_evaluation.htm&type=5
NEW QUESTION # 45
Which out-of-the-box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?
Answer: B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The QuoteGroup object in Media Cloud ASM is designed to represent sub-deals within a quote, capturing details like amounts and dates for these groupings. It allows segmentation of quotes into logical deal components. The other objects focus on pricing adjustments, membership, or product rollups but do not represent sub-deals.
Reference:
Media Cloud ASM Data Model Guide
https://help.salesforce.com/s/articleView?id=sf.media_cloud_quote_objects.htm&type=5
NEW QUESTION # 46
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