MCAE-Con-201 Exam Score | Latest MCAE-Con-201 Test Question

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Salesforce MCAE-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Personalizing the Prospect Experience8%- Recommend engagement enhancements
- Implement consent and preference management
- Design personalized interactions
Topic 2: Reporting, Metrics, and Analytics12%- Define relevant KPIs and metrics
- Configure and customize reports and dashboards
- Interpret results and recommend improvements
Topic 3: Lead Management14%- Configure lead routing and handoff processes
- Implement scoring and grading models
- Design lead generation strategies
Topic 4: Email Marketing10%- Apply email marketing standards and best practices
- Optimize email content and performance
- Ensure deliverability and compliance
Topic 5: Evaluation17%- Design strategies to identify customer needs
- Analyze business requirements and recommend solutions
- Assess existing infrastructure and marketing maturity
Topic 6: Account Configuration16%- Usage governance and permission strategies
- Data migration and integrity maintenance
- Technical setup and architecture planning
Topic 7: Sales Emails and Alerts6%- Maximize sales and marketing alignment
- Configure Sales Emails and Alerts features
Topic 8: Automating Business Processes17%- Design engagement programs and sequences
- Build lead nurturing and campaign workflows
- Select appropriate automation tools

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Latest MCAE-Con-201 Test Question, MCAE-Con-201 Free Exam Dumps

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q24-Q29):

NEW QUESTION # 24
A Marketing Cloud Account Engagement administrator just created scoring categories for each product line.
Assets from Folder A are aligned to Scoring Category A, and assets from Folder B are aligned to Scoring Category B.
What action should the admin take to ensure the sales team can view this new category score for each lead or contact?

Answer: B


NEW QUESTION # 25
Which is true about Marketing Cloud Account Engagement API limits

Answer: C


NEW QUESTION # 26
The sales team has identified a group of leads who would be a good fit to purchase, but are not yet ready to do so.
What should the marketing team do with these leads until they are ready to purchase?

Answer: A


NEW QUESTION # 27
While reviewing the Velocity section of the Pipeline Report in the B2B Marketing Analytics App, a Marketing Cloud Account Engagement administrator notices that it is taking prospects an average of 30 days to get from the Visitor stage to the Prospect stage. The admin wants to decrease this to 15 days.
What next steps should decrease the transition time?

Answer: B


NEW QUESTION # 28
Select available Webinar Scoring Rules

Answer: B,C,D


NEW QUESTION # 29
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