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Salesforce MCE-Dev-201 Exam Syllabus Topics:

SectionObjectives
Scripting and Personalization- Server-Side JavaScript (SSJS)
- Personalization Strings and Content Blocks
- AMPscript Usage
API and Integration- Integration Patterns with Marketing Cloud
- REST and SOAP API Concepts
Marketing Cloud Data Modeling- Contact Builder Architecture
- Data Extensions and Data Relationships
Security and Troubleshooting- Access Control and Permissions
- Debugging and Error Handling
Automation and Journey Builder- Journey Builder Configuration
- Automation Studio Activities

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Salesforce Certified Marketing Cloud Engagement Developer Sample Questions (Q75-Q80):

NEW QUESTION # 75
A developer wants to use the RaiseError Ampscript function when a subscriber does not have the necessary data to build an email. Which two outcomes are possible using this function? Choose 2 answer

Answer: C,D

Explanation:
Using the RaiseError AMPscript function allows a developer to handle errors when necessary data for building an email is missing. The possible outcomes of using this function include:
* The send fails (A) - The entire email send can be stopped if a critical error is encountered.
* The email is not sent to the particular subscriber (B) - The send can be aborted for specific subscribers who do not have the necessary data.
References:
Salesforce Marketing Cloud AMPscript RaiseError Function
Salesforce Marketing Cloud Documentation


NEW QUESTION # 76
A developer needs to determine why a Query Activity in an Automation has failed.
Which three scenarios could have caused this? Choose 3 answers

Answer: B,D,E

Explanation:
A Query Activity in an Automation can fail for several reasons, including:
* The query takes more than 60 minutes to run (A) - Long-running queries are subject to timeouts, which can cause the query to fail.
* The query results in duplicate rows not allowed by the primary key (C) - If the query attempts to insert duplicate rows into a data extension that has a primary key constraint, it will fail.
* The query is inserting a value that is larger than the size of a field (E) - If the query attempts to insert data that exceeds the field size limits, it will result in an error.
References:
Salesforce Marketing Cloud Query Activity
Salesforce Marketing Cloud SQL Best Practices


NEW QUESTION # 77
A developer wants to write a query to compile data originating from an HTML form so it can be exported in CSV format. However, the source data extension may containline breaks within the Comments field, which makes it difficult to read and sort the resulting CSV.
Which SQL functions could be used to change each line break to a single space?

Answer: C

Explanation:
To remove line breaks within the Comments field and replace them with a single space, you can use the REPLACE function in combination with the CHAR function. The CHAR(13) and CHAR(10) functions represent carriage return and line feed characters, respectively.
* REPLACE Function: This function is used to replace occurrences of a specified string with another string.
* CHAR Function: This function returns the character based on the ASCII code provided.
* Example:
SELECT REPLACE(REPLACE(Comments, CHAR(13), ' '), CHAR(10), ' ') AS Comments FROM YourDataExtension Salesforce SQL Reference


NEW QUESTION # 78
A new record is appendedto the Orders data extension each time a customer makes a purchase. Which SQL statement would select a unique list of subscribers who have made multiple purchases?

Answer: C

Explanation:
To select a unique list of subscribers who have made multiple purchases, the developer should use the following SQL statement:
SELECT SubscriberKey FROM Orders GROUP BY SubscriberKey HAVING COUNT(*) > 1 This query groups the records by SubscriberKey and selects only those groups where the count of records is greater than one, indicating multiple purchases.
References:
SQL GROUP BY Statement
SQL HAVING Clause


NEW QUESTION # 79
Northern Trail Outfitters uses a Send Log and sends more than one million emails per day. They want to execute daily reports on all subscriber activity without impacting send performance.
Which set of best practices should be implemented''

Answer: C

Explanation:
To execute daily reports on all subscriber activity without impacting send performance, the best practice is to copy new Send Log records to an Archive data extension, then run reports from the Archive data extension (C). This approach ensures that the reporting activity does not interfere with the performance of ongoing send operations.
References:
Salesforce Marketing Cloud Send Log Best Practices
Data Extension Best Practices


NEW QUESTION # 80
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