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| Section | Objectives |
|---|---|
| Topic 1: Solution Design for B2C Customer Experience | - Customer journey architecture - Omnichannel experience design |
| Topic 2: Scalability and Performance Design | - Performance optimization strategies - High-volume transaction design |
| Topic 3: B2C Platform Capabilities | - Salesforce Customer 360 integration
|
| Topic 4: Security and Data Governance | - Customer data protection - Access control and identity management |
| Topic 5: Integration Architecture | - Event-driven architecture
|
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NEW QUESTION # 99
Which two considerations should the Solution Architect keep in mind while designing the solution for OOBO?
Choose 2 answers
Answer: B,C
Explanation:
The REST calls between B2C Commerce and Service Cloud are subject to API governor limits, which can affect the performance and availability of the integration. The service agent users need to have B2C Commerce permissions and access keys to log in and place orders on behalf of registered storefront shoppers.
NEW QUESTION # 100
An organization is considering using the Lead object in Sales Cloud to track customers who have signed up for their newsletter. The goal is to add these customers to a Marketing Cloud nurture campaign. Once they make a purchase, the suggested design is to convert the Lead to a Contact record and associate the resulting Contact with a Marketing Cloud Subscriber.
What recommendation should a Solution Architect make to avoid implementation challenges?
Answer: D
Explanation:
This option ensures that the Marketing Cloud Contact is linked to the correct Salesforce record after the Lead is converted to a Contact, and that the contact utilization is not affected by duplicate records. The other options can result in data loss, inconsistent reporting, or unnecessary complexity.
NEW QUESTION # 101
An organization uses B2C Commerce to capture order details but needs to process the order in an ERP system. They want B2C Commerce to send a message to the ERP system with the order details after they have been entered, then wait for the order to be processed, and then receive a reply from the ERP system with the order number and status.
Which integration pattern should a Solution Architect use to meet this requirement?
Answer: B
Explanation:
Request and reply is an integration pattern that allows a system to send a message to another system and wait for a response. This pattern is suitable for scenarios where the sender needs to receive an immediate confirmation or acknowledgment from the receiver. In this case, B2C Commerce needs to receive the order number and status from the ERP system after sending the order details. References:
* https://architect.salesforce.com/design/integration-patterns-and-practices/request-and-reply/
* https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp/OrderManagement/OrderManagementOverview.html
NEW QUESTION # 102
A company uses PersonAccounts to store customer information in Sales Cloud and now wants to map its customer records in Marketing Cloud.
What should a Solution Architect recommend?
Answer: A
Explanation:
PersonAccounts are a special type of accounts that combine the properties of accounts and contacts. To sync PersonAccounts with Marketing Cloud, the Account object must be used and the PersonSubscriberId field must be mapped to the Marketing Cloud Contact Key. This field contains the ID of the contact record associated with the PersonAccount. References: https://help.salesforce.com/s/articleView?id=sf.
mc_co_person_accounts.htm&type=5
NEW QUESTION # 103
Northern Trail Outfitters (NTO) wants to bring data from custom objects from its Salesforce Customer Success Platform into the Marketing Cloud account. NTO aims fora personalization of the customer journey with up-to-date Information and using dynamic content from multiple sources.
How can a Solution Architect ensure the expected data Is available within the Marketing Cloud?
Answer: D
Explanation:
Synchronized Data Sources are a feature that allows accessing and integrating data from Sales Cloud or Service Cloud into Marketing Cloud for use in marketing activities. Synchronized Data Sources can help automate the data synchronization process and ensure that data is consistent and up-to-date across different Salesforce platforms. To ensure the expected data is available within Marketing Cloud, a Solution Architect should utilize Synchronized Data Sources within Marketing Cloud.
NEW QUESTION # 104
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