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| Section | Objectives |
|---|---|
| Topic 1: Tools and Artifacts | - Salesforce platform capabilities
|
| Topic 2: Intangible Deliverables | - Stakeholder alignment
|
| Topic 3: Value Design | - Strategic direction
|
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NEW QUESTION # 152
A Cloud Kicks (CK) strategy designer is leading a project to create a new customer experience with digital and environmental touchpoints. The stakeholders want to understand how the designer is proposing CK will deliver the experience. Which tool should they use to explore the collaboration, structure, and processes that will be required?
Answer: B
Explanation:
Service blueprints map operational processes, organizational structure, and backstage actions required to deliver an experience. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. A service blueprint links frontstage customer interactions with backstage people, processes, systems, and supporting activities. It is the right artifact when the problem involves internal duplication, cross-team handoffs, operational dependencies, or understanding how the organization must deliver an experience. Here, Service blueprint is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Journey map focuses attention elsewhere, while Empathy map addresses a related concern without providing the same fit to the scenario ' s stated objective.
That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: Alignment as a Strategic Craft - Gain Alignment
NEW QUESTION # 153
Cloud Kicks (CK) has noticed that users struggle to find the information they are looking for via the company's website navigation menu. CK's strategy designer asks the design team to revise the menu by co-designing it with end users.
Which technique should be used to do this?
Answer: B
Explanation:
Card sorting is a technique that should be used to co-design the website navigation menu with end users. Card sorting is a method that involves asking users to organize items into groups or categories, and label them according to their preferences. It helps understand how users think about the information architecture and structure of a website, and design a menu that is intuitive and user-friendly. https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/conduct-a-card-sorting-session
NEW QUESTION # 154
When a strategy designer creates an empathy map based on research insights, their deep understanding of the customer drives which outcome?
Answer: C
Explanation:
When a strategy designer creates an empathy map based on research insights, their deep understanding of the customer drives desirability as an outcome. Desirability is the degree to which a product or service meets or exceeds the expectations, needs, and desires of the customers. By creating an empathy map, a strategy designer can gain a holistic and empathetic view of the customer's thoughts, feelings, actions, and pain points. This can help the designer create solutions that are more attractive, satisfying, and meaningful for the customers. Viability and feasibility are not driven by empathy maps, as they relate to the business and technical aspects of a solution.
NEW QUESTION # 155
Cloud Kicks ' customers have publicly challenged the company to use its market leading position as an ethical force for good in social change. What is one way the company can embed ethical use principles into its day-to- day work?
Answer: B
Explanation:
Consequence Scanning is an ethical design practice that allows teams to consider intended and unintended consequences of their products before build. In the Platform Strategy Designer context, this question belongs primarily to Intangible Deliverables. In Intangible Deliverables, the strategy designer creates alignment, trust, shared understanding, ethical awareness, and persuasive communication so that people can make coordinated decisions around the intended future state. Consequence Scanning is a structured way to identify intended and unintended effects before decisions become difficult to reverse. It helps teams surface potential harm, trust issues, privacy implications, social effects, and opportunities, then determine which consequences to act on, influence, or monitor. Here, Consequence Scanning is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Quantitative Research focuses attention elsewhere, while Journey Mapping addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Intangible Deliverables
Official Salesforce Reference: Challenge Framing and Scoping - Create Effective How Might We Statements
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NEW QUESTION # 156
Cloud Kicks ' sales team is reporting an increased rate of churn. The support team is frequently bombarded with customer requests for a less complicated user experience. The development team sees the inherent risk in changing a mature product. What should a strategy designer recommend to help create alignment between these teams?
Answer: B
Explanation:
Human-centered storytelling and user research videos ground cross-functional teams in real user pain points, driving alignment. In the Platform Strategy Designer context, this question belongs primarily to Intangible Deliverables. In Intangible Deliverables, the strategy designer creates alignment, trust, shared understanding, ethical awareness, and persuasive communication so that people can make coordinated decisions around the intended future state. Here, Share stories from customer research to create a common understanding of challenges. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Create a prioritized product roadmap to ensure future releases address known challenges. focuses attention elsewhere, while Define acceptance criteria and plan user acceptance testing to validate intended outcomes. addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Intangible Deliverables
Official Salesforce Reference: Challenge Framing and Scoping - Create Effective How Might We Statements
NEW QUESTION # 157
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