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Salesforce Plat-UX-101 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Design Strategy & Solutioning- Journey Mapping and Experience Design
- Problem Definition and Scoping
Topic 2: Discovery13%- Business Value of Salesforce UX
- Research Methods and Tools
- Salesforce UX Personas and Processes
- User Needs and Requirements Gathering
Topic 3: Prototyping & Validation- Usability Testing and Iteration
- Prototyping Methods
Topic 4: UX Fundamentals16%- Human-Centered Design Principles
- Accessibility and Inclusive Design
- Usability and Information Architecture
- Branding and Visual Design Impact
Topic 5: Salesforce Platform UX Implementation- Lightning Design System (SLDS)
- Declarative UX Configuration
- Mobile UX and Responsive Design

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Salesforce Certified Platform User Experience Designer Sample Questions (Q24-Q29):

NEW QUESTION # 24
When designing a custom component that includes a clickable magnifying glass icon in a Lookup field, what should be used as the alternative (alt) text?

Answer: C

Explanation:
The correct answer is C. Search, as identified in the uploaded study guide.
Alternative text for a functional icon should communicate the purpose of the control, not merely describe its visual appearance. In this case, the magnifying-glass icon is clickable and performs a search action within a Lookup field.
Therefore, the text "Search" tells users what will happen when they activate the control.
Option B, "Magnifying glass," describes what the icon looks like rather than what it does. That description is less useful to someone using assistive technology because knowing the graphical shape does not necessarily explain the interaction.
Option A, "Finder," is also less direct and does not use the clear action-oriented label selected by the study guide.
This question reflects an important accessibility principle: when an icon is interactive, text alternatives should express its functional meaning. A screen-reader user should receive information equivalent to what a sighted user infers from the familiar icon.
For UX Designers, the practical rule is to label actions according to their function or outcome, rather than translating visual metaphors literally into text.
Study Guide reference/topics: Alternative text, functional icons, accessibility, Lookup fields, UX Fundamentals.


NEW QUESTION # 25
Cloud Kicks (CK) has hired a UX Designer to help with the design of its Experience Cloud site. CK wants to understand the structure and layout of the navigation menu. Which activity should the designer use while card sorting?

Answer: A

Explanation:
The correct answer is B. Have users sort the cards based on similar categories or groups, as confirmed by the study guide. Card sorting is a UX research method used to understand how users naturally categorize and mentally organize information. Salesforce Trailhead specifically describes card sorting as suitable for grouping things into categories, giving navigation-menu items as an example. For an Experience Cloud site's navigation structure, the designer can represent pages, tasks, topics, or content items as cards and ask representative users to organize them into groups that make sense to them. Depending on the research design, participants may also label those groups. The resulting patterns help inform the site's information architecture, including menu categories, grouping, hierarchy, and terminology.
Option A describes a comparative evaluation of alternative menu designs and is closer to usability comparison or A/B-style testing than card sorting. Option C imposes an arbitrary alphabetical structure instead of investigating users' mental models and expectations.
The core Discovery principle is that information architecture should reflect how users understand the domain rather than how the organization's internal structure happens to be arranged. Card sorting therefore converts user-generated grouping patterns into evidence for designing more intuitive navigation.
Study Guide reference/topics: Discovery research, card sorting, information architecture, navigation, mental models.


NEW QUESTION # 26
Cloud Kicks hired a UX Designer to help improve the design of its Experience Cloud site. The company knows the interface needs updating but is unsure about wh at should be done. Which tool should the designer utilize first?

Answer: B

Explanation:
The correct answer is A. Heuristic Evaluation, as specified in the study guide. A heuristic evaluation is appropriate when an existing interface is known to have usability problems, but the specific problems have not yet been systematically identified. The UX Designer evaluates the interface against recognized usability principles or heuristics and documents violations, severity, and improvement opportunities. This gives the team a structured assessment of the current experience before committing to redesign solutions.
The key phrase in the scenario is that Cloud Kicks "is unsure about what should be done." Creating a low- fidelity prototype at this stage would prematurely move into solution design without first diagnosing the existing interface. A design template likewise determines presentation structure but does not explain why the current experience is ineffective.
This aligns with the broader Salesforce UX research principle of understanding the problem before building the solution. Salesforce emphasizes that UX work should investigate the existing experience, user goals, pain points, and underlying usability problems instead of assuming what users require. A heuristic evaluation therefore creates an evidence-based baseline from which redesign decisions can be prioritized and subsequently validated through user research and usability testing.
Study Guide reference/topics: Heuristic Evaluation, usability principles, current-state assessment, UX Fundamentals, interface evaluation.


NEW QUESTION # 27
Cloud kicks is planning its einstein Bot implementation and has identified common issues the Bot can resolve. CK has determined that extensive technical planning is needed for bot effectiveness and customer satisfaction

Answer: C

Explanation:
User interface planning is an essential part of the Einstein Bot implementation process, as it involves designing the bot's appearance, behavior, and interactions with the customers. User interface planning can affect the bot's effectiveness and customer satisfaction, as it can influence the clarity, efficiency, consistency, and beauty of the bot's experience.User interface planning includes1:
Choosing a bot avatar and name that match the brand and tone of the company Configuring the bot greeting and fallback messages that set the expectations and boundaries of the bot's capabilities Designing the bot dialogues and menus that guide the customers through the conversation and provide relevant options and information Testing and iterating the bot user interface based on user feedback and analyticsEinstein Bots Project Planning | Salesforce Trailhead


NEW QUESTION # 28
A UX Designer has completed discovery, research analysis, and ideation. How should they prepare for the next phase?

Answer: B

Explanation:
The correct answer is C. Prioritize user stories, as explicitly identified in the uploaded study guide.
The sequence in the question is important. Discovery has already been completed, research has been analyzed, and ideation has produced possible directions. The UX Designer must now convert that body of knowledge into actionable work for the following phase.
Prioritizing user stories helps determine which user needs and proposed capabilities should be addressed first.
The team can evaluate stories according to factors such as user value, importance, implementation effort, dependencies, or business impact.
Option A, creating a business model canvas, serves a different strategic purpose and does not directly translate the completed discovery and ideation work into an implementation-oriented sequence.
Option B, returning to users for feedback, can be an important part of iterative design, particularly once concepts or prototypes are available. However, the study guide identifies prioritization as the preparation step immediately following the stated discovery, analysis, and ideation sequence.
The concept being tested is the transition from understanding and generating possibilities to organizing the work that will move forward. Prioritized user stories give the design and delivery teams a structured foundation for subsequent design and implementation activities.
Study Guide reference/topics: User Stories, prioritization, research synthesis, ideation, Discovery.


NEW QUESTION # 29
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