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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Topic 1: Campaign Management	- Campaign creation and configuration 1. Scheduling and activation 2. Multichannel campaign orchestration 3. Email campaign setup
Topic 2: Message Design and Content	- Email and template design 1. Template creation and management 2. Content testing and validation 3. Dynamic content and personalization
Topic 3: Automation and Orchestration	- Marketing automation workflows 1. Event-based triggers 2. Journey optimization 3. Program Designer usage
Topic 4: Analytics and Reporting	- Campaign performance analysis 1. A/B testing analysis 2. Email engagement metrics 3. Reports and dashboards
Topic 5: Deliverability and Compliance	- Email deliverability management 1. Unsubscribe and preference handling 2. Spam compliance and regulations 3. Sender reputation management
Topic 6: Responsys Platform Overview	- Core Architecture and Components 1. Responsys account structure 2. User roles and permissions 3. Navigation and setup basics
Topic 7: Audience Management	- Data management and segmentation 1. Segmentation rules and filters 2. Data imports and integrations 3. Profile lists and extensions

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q59-Q64):

NEW QUESTION # 59
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A. Substantial (5%) increase in click-through rates on last week's promotional campaign.
B. Hard bounce rates are 10% or higher.
C. Your open rates have dropped somewhat since last month.
D. Recipients are forwarding your emails to everyone in their address books.
E. The ISP is recording a high number of spam trap hits and complaint rates from recipients.

Answer: B,E

NEW QUESTION # 60
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a profile list contact from opt-in to opt-out? (Choose three.)

A. Recipient selects a Reply-to unsubscribe in a promotional email.
B. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
C. Recipient registers a SPAM complaint for an email.
D. Recipient deletes a promotional email from the inbox.
E. Recipient inbox is full, so the promotional email is rejected by the server.

Answer: A,C,E

NEW QUESTION # 61
You are tasked with creating a new campaign using Email Message Designer and RPL. You developed HTML and RPL code.
What are the next steps to create a campaign using the code as a base for the campaign in Responsys?

A. Navigate to Campaign > Create Classic Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
B. Navigate to Campaign > EMD Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
C. Navigate to Campaign > Create Mobile SMS Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
D. Navigate to Campaign > Create Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.

Answer: B

NEW QUESTION # 62
What must you create in order for Responsys to be able to track clicks on links in a campaign?

A. Link Hashmap
B. Link List
C. Insight Link Hashmap
D. Link Table
E. Insight Link Report

Answer: D

NEW QUESTION # 63
You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?

A. Create the two separate exports and ensure they both have the Sent value in them.
B. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
C. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
D. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.

Answer: B

NEW QUESTION # 64
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