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| Section | Weight | Objectives |
|---|---|---|
| Solution Strategy and Recommendation | 30% | - Present business cases and ROI analysis - Design end-to-end customer journey maps - Develop phased implementation strategies - Recommend appropriate Salesforce solutions and products |
| Discovery and Vision Definition | 30% | - Identify gaps between current state and desired future state - Create strategic roadmaps aligned with business objectives - Conduct stakeholder interviews and requirements gathering - Define a compelling vision for the customer |
| Customer Success Business Outcomes | 25% | - Align proposed solutions to customer strategic goals - Define success metrics and key performance indicators (KPIs) - Analyze business processes and pain points - Identify and quantify business value for stakeholders |
| Relationship Management | 15% | - Facilitate consensus among diverse stakeholder groups - Manage stakeholder expectations and objections - Build and maintain executive-level relationships - Navigate organizational dynamics and decision-making structures |
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NEW QUESTION # 139
Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in the market. What should a strategy designer rely on to get stakeholder buy-in for a redesign?
Answer: C
Explanation:
Explanation
The best thing to rely on to get stakeholder buy-in for a redesign of digital commerce experience is research findings and a competitive analysis, as this helps demonstrate the user needs and pain points, and the market opportunities and threats. Wireframes and a total addressable market calculation or inspiring graphics and personas may not be persuasive or comprehensive enough for stakeholder buy-in.
NEW QUESTION # 140
Cloud Kicks would like to use a business model canvas to evaluate the desirability, viability, and feasibility of a new service and identify a business model that will justify pursuing the idea.
Which part of the business model canvas represents desirability?
Answer: A
Explanation:
The value proposition is the part of the business model canvas that represents desirability. It describes the value that the product or service offers to the customer segments, and how it solves their problems or satisfies their needs. References:
https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/create-a
NEW QUESTION # 141
Cloud Kicks customers have publicly challenged the company to use its market-leading position as an ethical force for good in social change What is one way the company can embed ethical use principles into its day to day work?
Answer: A
Explanation:
One way the company can embed ethical use principles into its day to day work is by using Consequence Scanning, which is an agile practice that fits within an iterative development cycle and allows organizations to consider the potential consequences of their product or service on people, communities, and the planet. Consequence Scanning helps identify and mitigate potential harms or risks, and align the product or service with the organization's values and culture. Quantitative research or journey mapping may not be sufficient or effective for embedding ethical use principles.
NEW QUESTION # 142
The brand team has spotted some customers sharing their personalized Cloud Kicks footwear on social networks. The strategy designer wants to invite these customers to a co-creation workshop for a new loyalty program being developed.
What is a direct outcome of co-creating with customers?
Answer: B
Explanation:
Co-creating with customers, especially those already engaged with the brand, can lead to a loyalty program that resonates more closely with user needs and preferences, increasing the likelihood of its adoption. This collaborative approach ensures the program's features and rewards are aligned with what customers value most.
NEW QUESTION # 143
In listening to its customer and influencers Cloud Kicks (CK) identifies a design opportunity to create a more sustainable sneaker Which additional topics should CK consider before framing the design challenge as a How Might We question?
Answer: A
Explanation:
The additional topics that Cloud Kicks should consider before framing the design challenge as a How Might We question are potential market size and supply chain costs, as these help evaluate the viability and feasibility of the design opportunity. Shareholder priorities and design team capabilities or business drivers and signals of success may not be relevant or important for framing the design challenge.
NEW QUESTION # 144
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