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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Account Engagement Consultant Exam
Exam Number:Marketing-Cloud-Account-Engagement-Consultant
Related Certifications:Salesforce Certified Marketing Cloud Account Engagement Specialist
Salesforce Certified Administrator
Exam Duration:105 minutes
Passing Score:Approximately 65% (Salesforce does not always publish exact passing scores)
Exam Format:Multiple Select, Scenario-based Questions, Multiple Choice
Real Exam Qty:60–65 questions
Exam Price:200 USD
Available Languages:Japanese, Portuguese (Brazil), English, German, French, Spanish
Certificate Validity Period:1 year (requires annual maintenance via Trailhead modules)
Recommended Training:Salesforce Trailhead Account Engagement Learning Path
Marketing Cloud Account Engagement Study Guide
Exam Registration:Salesforce Certification Registration
Sample Questions:Salesforce Marketing-Cloud-Account-Engagement-Consultant Sample Questions
Exam Way:Online proctored or onsite testing center
Pre Condition:Recommended: Salesforce Certified Administrator or equivalent experience with Salesforce CRM and marketing automation concepts
Official Syllabus URL:https://trailhead.salesforce.com/en/credentials/marketingcloudaccountengagementconsultant

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

TopicDetails
Topic 1
  • Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
Topic 2
  • Evaluation: The assessment and recommendation process is key to this topic. It covers sub-topics such as analyzing and recommending paths forward, designing strategies to identify customer needs, and staying up-to-date with marketing trends and tools.
Topic 3
  • Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Topic 4
  • Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.
Topic 5
  • Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.
Topic 6
  • Account Configuration: This topic focuses on the technical side, including the implications of technical setup and data migration. It also covers the important issue of maintaining data integrity during the migration process and the development of a usage governance plan.

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q244-Q249):

NEW QUESTION # 244
Which one is not an email template you can create in Marketing Cloud Account Engagement? [Choose one answer]

Answer: B


NEW QUESTION # 245
LenoxSoft is a global company interested in creating Marketing Cloud Account Engagement Business Units (PBUs) to support their regional needs. How should they to access PBU features?

Answer: A

Explanation:
https://help.salesforce.com/articleView?id=sf.Marketing Cloud Account
Engagement_sf_connector_pbus_parent.htm & type=5


NEW QUESTION # 246
Lenoxsoft currently uses a manual sales engagement process where assigned users manually add leads to lists based on a lead status value of "New". The Sales Manager wishes to develop a Sales Engagement Program that streamlines this process and has the following requirements: - Only leads with a status of "New" can be added to the Program. A lead with a status of "In Progress" CANNOT be added. - Assigned users should be notified when a lead has opened an email. Based on the above requirements, which is the best way to segment prospects for Lenoxsoft's Sales Engagement Program?

Answer: B


NEW QUESTION # 247
How could LenoxSoft benefit from Engage Reports?

Answer: C


NEW QUESTION # 248
Is it possible for many users to edit exact same Email Template simultaneously?

Answer: A


NEW QUESTION # 249
......

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