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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Topic 1: Account Configuration and Administration	- User roles, access control, and security configuration 1. Role-based access control and organizational units 2. SSO, IP restrictions, password policies - System setup and account provisioning 1. Sub-account structure and multi-brand setup 2. Locale, timezone, and system defaults
Topic 2: Audience Segmentation and Data Management	- Data feeds and integrations 1. Supplemental data sources and imports 2. Event Data Feeds configuration - Filter Designer and segmentation logic 1. Rule ordering and constraint evaluation
Topic 3: Analytics and Reporting	- Dashboards and monitoring 1. Live reports and operational monitoring tools - Campaign performance analysis 1. Deliverability and engagement metrics
Topic 4: Deliverability and Compliance	- Authentication and domain setup 1. SPF, DKIM, DMARC configuration 2. Domain delegation and DNS setup - Compliance and reputation management 1. Bounce handling and opt-out processing
Topic 5: Campaign Design and Program Canvas	- Cross-channel campaign execution 1. Email, SMS, push notification orchestration - Program Canvas workflows 1. Entry criteria and re-entry rules 2. Wait steps and decision splits

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q61-Q66):

NEW QUESTION # 61
In RPL, how do you reference a value in a data source?

A. project_name.field_name
B. data_source_alias.filed_name_alias
C. data_source.field_name
D. fieldname

Answer: D

NEW QUESTION # 62
You want to access cart and browse abandonment events on your ecommerce website and launch personalized retargeting marketing programs to your known users.
How can you use Rapid Retargeter to capture and expose the events in Responsys in order to accomplish this?

A. Capture the events and use an API to write them into profile extension tables in the client's Responsys account and then use SQL to pull data for personalization.
B. After your website is correctly tagged, use the Interaction Events to enter your contacts into a Program and pass key visitor data as Program Entry Variables.
C. Pass the event data into a Responsys supplemental table near real time with an API call. Backend tables are then automatically updated, so you can use Filter Designer for targeting.
D. Write the event data into external tables. Batch upload the data into a Responsys supplemental table via Connect every hour and then use SQL to pull data for personalization.

Answer: C

NEW QUESTION # 63
You are configuring a supplemental data import and the first row of the file contains the names of the columns in which you are importing.
What must you do to configure this file property?

A. You must delete the first row of the file before performing the import. Your file must contain actual data only.
B. Replace the first row of the file with one text string that contains all the column names separated by columns. Then proceed with the import.
C. In the field mapper screen, select the "Columns Already Included" check box.
D. In the import configuration, select the "First line contains column names" check box.

Answer: A

NEW QUESTION # 64
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A. Recipients are forwarding your emails to everyone in their address books.
B. Hard bounce rates are 10% or higher.
C. The ISP is recording a high number of spam trap hits and complaint rates from recipients.
D. Substantial (5%) increase in click-through rates on last week's promotional campaign.
E. Your open rates have dropped somewhat since last month.

Answer: B,C

NEW QUESTION # 65
You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library. You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.
Which RPL code should you use to insert this document?

A. <document="${//all content/. . /acme_marquee.htm}">
B. <#assign banner="acme_marquee. htm"><#include "cms: //contentlibrary/ " + banner>
C. <#include "cms : //contentlibrary/LOGOS/acme_marquee . htm">
D. <$insertdocument "cms : //contentlibrary/LOGOS/acme_marquee . htm">

Answer: C

NEW QUESTION # 66
......

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