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After cracking the Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) exam you will receive the credential badge. It will pave your way toward well-paying jobs or promotions in any reputed tech company. At Fast2test have customizable Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) practice exams for the students to review and improve their preparation. The Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) practice test material product of Fast2test are created by experts with the dedication to help customers crack the Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) exam on the first attempt.

Salesforce MCAE-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Visitors and Prospects8%- Describe how prospects are tracked and identified
- Explain how visitors are converted into prospects
- Explain the differences between visitors and prospects
Topic 2: Email Marketing20%- Describe how to manage email deliverability and compliance (CAN-SPAM, GDPR)
- Describe how to manage email templates
- Explain how to use dynamic content in emails
- Explain how to create and send emails
- Explain how to analyze email performance metrics
Topic 3: Administration11%- Describe how to configure and manage email sending domains
- Explain how to configure Account Engagement settings
- Explain how to set up and manage connectors (e.g., Salesforce CRM)
- Describe how to manage users, roles, and permissions
Topic 4: Account Engagement Forms, Form Handlers and Landing Pages20%- Explain how to create and publish landing pages
- Explain how to create and configure Account Engagement forms
- Describe how to use dynamic content
- Describe how to use form handlers
Topic 5: Lead Management24%- Explain how to configure and manage scoring and grading
- Explain how to use automation rules for lead management
- Describe how to set up and manage assignment rules
- Describe how to manage prospects in the recycle bin
Topic 6: Engagement Studio17%- Explain how to design and build Engagement Studio programs
- Describe how to use triggers, rules, and actions
- Describe how to analyze Engagement Studio performance
- Explain how to test and activate Engagement Studio programs

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q32-Q37):

NEW QUESTION # 32
LenoxSoft does not use the Leads object in their Salesforce instance. This requires Marketing Cloud Account Engagement to create Contacts only if a new prospect record is created in Marketing Cloud Account Engagement and then assigned to a sales user. The sales manager also requires assignments to be distributed evenly across the sales teams.
How should LenoxSoft get started?

Answer: D


NEW QUESTION # 33
When mapping fields between Marketing Cloud Account Engagement and Salesforce how can you control the synchronization? [Choose one answer]

Answer: B


NEW QUESTION # 34
LenoxSoft is moving their forms from an external vendor into Marketing Cloud Account Engagement. The forms contain both default and custom fields. They want the forms to be hosted by Marketing Cloud Account Engagement for tracking purposes, but want to retain the same look and feel.
Which two actions should be taken to achieve this?
Choose 2 answers

Answer: A,B

Explanation:
Explanation
https://help.salesforce.com/articleView?id=sf.Marketing Cloud Account
Engagement_automation_page_actions.htm&type=5


NEW QUESTION # 35
Lenoxsoft currently has prospect data in another email-sending platform, and they want to migrate it over to Marketing Cloud Account Engagement. The system has a list of mailable prospects and a list of unmailable prospects who unsubscribed/opted-out that do NOT exist in Salesforce. The marketing team wants to make sure that they stay complaint with the permission-based Marketing Policy while maintaining their database of unsubscribed/opted out prospects when they migrate this data over to Marketing Cloud Account Engagement.
How should the data be imported?

Answer: A


NEW QUESTION # 36
What is available to choose within Repeat Rule

Answer: B,D


NEW QUESTION # 37
......

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