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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Responsys Platform Overview	- Core Architecture and Components 1. Responsys account structure 2. Navigation and setup basics 3. User roles and permissions
Automation and Orchestration	- Marketing automation workflows 1. Program Designer usage 2. Journey optimization 3. Event-based triggers
Message Design and Content	- Email and template design 1. Template creation and management 2. Content testing and validation 3. Dynamic content and personalization
Campaign Management	- Campaign creation and configuration 1. Multichannel campaign orchestration 2. Scheduling and activation 3. Email campaign setup
Deliverability and Compliance	- Email deliverability management 1. Unsubscribe and preference handling 2. Sender reputation management 3. Spam compliance and regulations
Analytics and Reporting	- Campaign performance analysis 1. Email engagement metrics 2. Reports and dashboards 3. A/B testing analysis
Audience Management	- Data management and segmentation 1. Profile lists and extensions 2. Segmentation rules and filters 3. Data imports and integrations

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q21-Q26):

NEW QUESTION # 21
For the email campaign you are designing in EMD, the first line of the HTML creative must include the first name of the subscriber. The first name attribute is FNAME and is located in the profile list that is called CONTACTS.
Which option displays the correct RPL syntax?

A. $CONTACTS.FNAME
B. $ {CONTACTS.FNAME}
C. #FNAME. CONTACTS
D. FNAME ($CONTACTS)

Answer: A

NEW QUESTION # 22
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a profile list contact from opt-in to opt-out? (Choose three.)

A. Recipient registers a SPAM complaint for an email.
B. Recipient inbox is full, so the promotional email is rejected by the server.
C. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
D. Recipient selects a Reply-to unsubscribe in a promotional email.
E. Recipient deletes a promotional email from the inbox.

Answer: A,B,D

NEW QUESTION # 23
You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?

A. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
B. Create the two separate exports and ensure they both have the Sent value in them.
C. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.
D. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.

Answer: D

NEW QUESTION # 24
You discovered that your main competitor's employees are subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?

A. Periodically run the scrub utility and delete all email addresses from your competitor's domain.
B. Search the list for the domain name of the competitor and select the block option for each user that is found.
C. Create a Non-Competitor Program using Program Designer.
D. In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.

Answer: A

NEW QUESTION # 25
Which coding practice should you use when coding responsive design email messages?

A. Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
B. Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
C. Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.
D. Use background images freely; they will just not display if not supported on some platforms.

Answer: C

NEW QUESTION # 26
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