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| Section | Weight | Objectives |
|---|---|---|
| Intangible Deliverables | 26% | - Culture and capability building - Change and adoption enablement - Governance and mindset - Stakeholder alignment |
| Value Design | 32% | - Strategic direction and rationale - Value measurement and outcomes - Context and innovation impact - Ethics and value alignment |
| Leveraging Adjacent Roles and Skills | 19% | - Leading cross-functional work - Collaboration with architects and designers - Integrating UX and technical perspectives - Working with product and business teams |
| Tools and Artifacts | 23% | - Documentation and visualization - Strategy mapping and modeling - Design frameworks and methods - Decision-making tools |
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NEW QUESTION # 99
A strategy designer is working on an app for the financial industry and gets the sense that stakeholders don ' t share a common understanding of customer pain points. What should the strategy designer create to align stakeholders on the most important customer issues?
Answer: B
Explanation:
Journey maps visualize customer interactions and emotional touchpoints, creating shared empathy around pain points. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts.
In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. Here, Journey map is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Data dashboard focuses attention elsewhere, while Service blueprint addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: Journey Mapping - Start Your Journey Map
NEW QUESTION # 100
Cloud Kicks (CK) is interested in collecting data passively from customers while they are exercising in the company ' s latest footwear. CK plans to collect heart rate and activity levels and then overlay this data with self-reported weight, age, and health behavior information to provide fitness recommendations. What should a strategy designer recommend before CK commits to this project?
Answer: C
Explanation:
Passive biometric data collection carries major ethical and privacy implications that require Consequence Scanning. In the Platform Strategy Designer context, this question belongs primarily to Intangible Deliverables. In Intangible Deliverables, the strategy designer creates alignment, trust, shared understanding, ethical awareness, and persuasive communication so that people can make coordinated decisions around the intended future state. Consequence Scanning is a structured way to identify intended and unintended effects before decisions become difficult to reverse. It helps teams surface potential harm, trust issues, privacy implications, social effects, and opportunities, then determine which consequences to act on, influence, or monitor. Here, Consequence Scanning Workshop is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Global Trend Analysis focuses attention elsewhere, while User Acceptance Testing addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Intangible Deliverables
Official Salesforce Reference: Ethics by Design - Incorporate Ethics by Design Concepts
NEW QUESTION # 101
When a strategy designer creates an empathy map based on research insights, their deep understanding of the customer drives which outcome?
Answer: A
Explanation:
Empathy maps capture user feelings, thoughts, and pain points, driving solution Desirability. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. When stakeholders disagree about priorities, returning to research shifts the conversation away from individual preference and toward evidence about users and the problem to solve. That evidence gives the group a shared basis for determining which directions deserve attention. Here, Desirability is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Viability focuses attention elsewhere, while Feasibility addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: UX Basics - Create UX Artifacts
NEW QUESTION # 102
Cloud Kicks (CK) has developed a successful commerce solution for its customers in the health space o creation of an artificial intelligence (AI)-based recommendation engine. There are privacy concerns.
What should a strategy designer suggest that would provide a focus on AI concerns?
Answer: B
Explanation:
The best suggestion that would provide a focus on AI concerns for a company that develops an AI-based recommendation engine is to publish a publicly accessible set of ethical principles and guides, as this demonstrates transparency, accountability, and commitment to ethical AI practices. Creating a focus group among internal stakeholders or evaluating multiple AI vendors may not address the privacy concerns of the customers or the public.
NEW QUESTION # 103
A strategy designer is hired to help service agents pool their shared knowledge, see the bigger picture, and understand what may be causing poor and disjointed support experiences, and where other pain points and opportunities may lie. Which method of co-design workshop should be used?
Answer: A
Explanation:
Journey mapping captures end-to-end user experiences, touchpoints, pain points, and systemic opportunities across interconnected processes. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision.
Journey mapping combines stages, actions, touchpoints, emotions, needs, and pain points into an end-to-end representation of an experience. It is especially useful when knowledge is fragmented across people or teams because the shared artifact exposes patterns and breakdowns that are difficult to see in isolation. Here, Journey mapping is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Prototyping focuses attention elsewhere, while Ideation addresses a related concern without providing the same fit to the scenario ' s stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: Journey Mapping - Start Your Journey Map
NEW QUESTION # 104
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