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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Campaign Management	- Campaign creation and configuration 1. Multichannel campaign orchestration 2. Scheduling and activation 3. Email campaign setup
Analytics and Reporting	- Campaign performance analysis 1. Reports and dashboards 2. Email engagement metrics 3. A/B testing analysis
Automation and Orchestration	- Marketing automation workflows 1. Program Designer usage 2. Journey optimization 3. Event-based triggers
Deliverability and Compliance	- Email deliverability management 1. Unsubscribe and preference handling 2. Spam compliance and regulations 3. Sender reputation management
Responsys Platform Overview	- Core Architecture and Components 1. Navigation and setup basics 2. User roles and permissions 3. Responsys account structure
Audience Management	- Data management and segmentation 1. Segmentation rules and filters 2. Profile lists and extensions 3. Data imports and integrations
Message Design and Content	- Email and template design 1. Template creation and management 2. Dynamic content and personalization 3. Content testing and validation

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q22-Q27):

NEW QUESTION # 22
Before moving a campaign to production you need to test whether the links are working properly.
What functionality should you use in Responsys?

A. In the Testing section of a campaign Workbook, there is a Test links button that can automate this process.
B. Using RPL, use the clickthrough() method to iterate through the associated link table and test that they do not retrieve 404 errors.
C. In Program, you can use the Test tab because it will display any issues with links according to a campaign.
D. You should test all links manually.

Answer: C

NEW QUESTION # 23
One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A. Substantial (5%) increase in click-through rates on last week's promotional campaign.
B. Your open rates have dropped somewhat since last month.
C. Hard bounce rates are 10% or higher.
D. Recipients are forwarding your emails to everyone in their address books.
E. The ISP is recording a high number of spam trap hits and complaint rates from recipients.

Answer: C,E

NEW QUESTION # 24
Which statement describes the requirements to set up a Responsys primary data gateway solution for the secure transferring of data?

A. The Responsys Data Gateway requires a dedicated SFTP account that is accessed via a secure shell (SSH2) protocol. A customer must provide a public SSH2 key for authentication.
B. The Responsys Data Gateway consists of only an API layer, using AuthO authentication to transfer data.
C. To install the Responsys Data Gateway, you provide each client an encryption appliance that is configured to directly connect to their Responsys database instance. All data transfer occurs through the appliance.
D. The Responsys Data Gateway consists of a dedicated database server that can be accessed securely using a VPN setup specifically for a client account.

Answer: A

NEW QUESTION # 25
You are designing a messaging campaign that needs personalization data for your contacts from a supplemental data source.
How should you join or reference data from the table?

A. The number of records in the supplemental table cannot exceed the total number of records in the profile list.
B. You must make sure that a Data Extraction Key field matches an existing field (in name and type) in a table being used for the campaign.
C. You must have a one-to-one relationship between a profile list record and a record in the supplemental table.
D. After you have defined the relationship between a profile list and a supplemental table, the only way you can change or undo it is to delete the supplemental table and redefine it.

Answer: C

NEW QUESTION # 26
Which coding practice should you use when coding responsive design email messages?

A. Use background images freely; they will just not display if not supported on some platforms.
B. Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.
C. Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
D. Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.

Answer: B

NEW QUESTION # 27
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