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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Innovation Management & The Innovation Manager | 35% | |
| Topic 2: Foundations – Core Innovation Knowledge & Concepts | 25% | |
| Topic 3: Tactical Innovation & The Innovation Professional | 35% | |
| Topic 4: Applied Design Thinking | 5% |
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NEW QUESTION # 153
Package Innovation is the use of a new package design to create perceived new value and appeal to certain consumer preferences.
Select one correct answer from the list:
Answer: D
Explanation:
GInI's CInP Handbook categorizes " Package Innovation " as a type of innovation that enhances perceived value through new packaging, targeting specific consumer preferences (e.g., convenience, aesthetics). It's about perception rather than intrinsic product change, distinguishing it from " real new value " (D). Option A,
" no net new value, " understates the value perception GInI recognizes. Option B, " totally new product, " overstates the scope, as packaging doesn't redefine the product itself. Option D, " real new value and drive tastes, " implies a deeper shift beyond perception. C aligns with GInI's definition, matching the original answer and the question's wording.
Reference: GInI CInP Handbook , Section on Package Innovation.
NEW QUESTION # 154
Having a proposed new innovation fail is acceptable so long as the Innovation Team is able-through various
"stress-test" business experiments-to force it to fail early on, rather than at the Eleventh Hour, so that the team avoids unnecessarily wasting resources.
Select one correct answer from the list:
Answer: B
Explanation:
GInI's innovation philosophy, as detailed in theCInP Handbook, embraces the concept of "failing fast" to conserve resources and refine focus. Stress-testing through experiments in the Front End or Mid Zone allows teams to identify flaws early, avoiding costly late-stage failures ("at the Eleventh Hour"). Option A, pushing forward despite failure, contradicts this fail-fast approach. Option B, justification, is retrospective and not the goal of stress-testing. Option D, making it work eventually, ignores the value of early failure as a learning tool. C directly reflects GInI's emphasis on early validation to prevent resource waste, aligning with the question's intent and the original answer.
NEW QUESTION # 155
Though __________ is often required, it can be costly. For that reason Innovation Teams must first try to use
__________ as much as they can.
Select one correct answer from the list
Answer: B
NEW QUESTION # 156
After having a number of teams conduct further validation and scoping on their respective projects in the Front End, a business is then able to ask of each one " Is it a problem worth solving? " Select one correct answer from the list:
Answer: D
Explanation:
GInI's CInP Handbook notes that post-Front End validation and scoping, businesses assess projects by asking, " Is it a problem worth solving? " -evaluating if the issue merits resources based on impact, scale, and alignment. This gatekeeping question ensures focus on significant challenges. " Once-in-a-lifetime opportunity " (A) is hyperbolic. " Customer they care about " (B) shifts to audience, not problem. " Problem behind a problem " (D) is a reframing tactic, not the decision point. Option C matches GInI's exact phrasing, aligning with the original answer, reflecting a pragmatic, value-driven filter-a GInI principle for prioritizing innovation efforts.
Reference: GInI CInP Handbook , Section on Front End Project Assessment.
NEW QUESTION # 157
Many brainstorming sessions start with quiet time for individual brainwriting.
Select one correct answer from the list:
Answer: C
Explanation:
GInI'sCInP Handbookdescribes brainwriting as a common brainstorming technique where participants begin with quiet, individual idea generation-writing down thoughts before group discussion. This method, often called "silent brainstorming," ensures diverse input, reduces groupthink, and builds a foundation for collective ideation. The question's phrasing-"quiet time for individual brainwriting"-explicitly points to this practice.
Option A, "problem review," is preparatory, not generative. Option C, "sketching," might occur but isn't the standard term. Option D, "reflection," is introspective, not idea-producing. Option B aligns with GInI's methodology, where brainwriting kickstarts creativity systematically. The original answer (B) is correct, supported by GInI's emphasis on structured, inclusive ideation techniques that maximize participation and output.
NEW QUESTION # 158
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