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Salesforce Marketing-Cloud-Consultant Exam, also known as the Salesforce Certified Marketing Cloud Consultant Exam, is designed for professionals who want to demonstrate their expertise in implementing and managing Marketing Cloud solutions. Marketing-Cloud-Consultant Exam validates your knowledge of Marketing Cloud features, functionalities, and best practices, as well as your ability to design and implement marketing strategies that align with business goals.

Salesforce Certified Marketing Cloud Consultant Sample Questions (Q66-Q71):

NEW QUESTION # 66
A restaurant supply company captures email subscribers and leads through trade shows. They hold a giveaway at each trade show to entice booth visitors to leave their contact information. In the past, they have used a fishbowl to capture business cards, but need to update this to an online sweepstakes entry vehicle displayed on a mounted tablet. Individuals should only be allowed to enter once, and the winner will be selected randomly. All entrants receive a follow-up email after the trade show asking them to confirm their opt-in for a monthly newsletter.
Which two components are appropriate for this solution? (Choose two.)

Answer: A,B

Explanation:
Web collect works with lists only, not data extensions.


NEW QUESTION # 67
A B2B customer notices they have a large number of subscribers marked as 'Held'. During troubleshooting, they realize these were soft bounces from overwhelming the emailservers of many of the small companies with which they do business.
What step(s) should the customer take to move those subscribers back to 'Active'?

Answer: A

Explanation:
To move subscribers who have a status of 'Held' back to 'Active', NTO should extract those subscribers using a tracking extract or a data extract activity in automation studio, then import those subscribers as 'Active' using an import activity or file transfer activity in automation studio or an import wizard in email studio. This process will overwrite their status in all subscribers list and allow them to receive emails again. Contact Builder cannot mass update subscriber status in all subscribers list. Subscribers with a status of 'Held' cannot be re-enabled by contacting support unless there is a technical issue on Marketing Cloud's side that caused them to be held incorrectly. A SQL query cannot change subscriber status in all subscribers list directly.
References:
https://help.salesforce.com/articleView?id=sf.mc_es_held_status.htm&type=5https://help.salesforce.com/articleV


NEW QUESTION # 68
ABC Company is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement? (Choose two.)

Answer: B,D

Explanation:
Explanation/Reference:


NEW QUESTION # 69
Northern Trail Outfitters sends a monthly loyalty balance email to inform members of their current points balance. Emails are segmented based on loyalty status, and no segment should contain more than 2500 contacts for any send.
What should be used to prevent emails from being sent if they exceed 2500 contacts7

Answer: D


NEW QUESTION # 70
Northern Trail Outfitters sends a monthly loyalty balance email to inform members of their current points balance. Emails are segmented based on loyalty status, and no segment should contain more than 2500 contacts for any send.
What should be used to prevent emails from being sent if they exceed 2500 contacts?

Answer: D

Explanation:
A Verification Activity in Automation Studio checks the number of records in a data extension before proceeding.If the number exceeds a specified threshold (e.g., 2500 contacts), the automation can be halted, preventing the send.
Reference:
Salesforce Help:Verification Activity


NEW QUESTION # 71
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