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| Section | Objectives |
|---|---|
| Design | - Create solution flows using ASM capabilities - Recommend product model and pricing strategies - Assess reporting needs - Set up sharing and permission sets - Determine deployment strategies within a CI/CD environment - Apply best practices in solution architecture - Align designs with the Media Cloud data model - Identify integration points |
| Discovery | - Map use cases to Salesforce Media Cloud components - Understand how third-party systems integrate with Media Cloud - Identify relevant non-functional requirements - Outline system flows based on existing business environment - Determine the technical scope for a statement of work (SOW) - Assess business and technical requirements for Media Cloud applications |
| Implement | - Apply security settings to control data access - Ensure performance outcomes align with defined KPIs and non-functional expectations - Select appropriate integration approaches for media-specific contexts - Plan data migration with understanding of the data model - Support CI/CD deployment processes |
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NEW QUESTION # 41
A large media company is using Salesforce Industries to model Digital Advertising products. These products have a common set of characteristics.
Which pair of Media Cloud items would a Product Manager use to most efficiently create the products for the sales users to sell?
Answer: B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Using Object Types with Attributes allows Product Managers to efficiently define product classes with shared characteristics. This modular approach is more scalable and manageable than cloning standalone products or relying solely on product families.
Reference:
Media Cloud Product Modeling
https://help.salesforce.com/s/articleView?id=sf.media_cloud_product_modeling.htm&type=5
NEW QUESTION # 42
Which out-of-the-box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The QuoteGroup object in Media Cloud ASM is designed to represent sub-deals within a quote, capturing details like amounts and dates for these groupings. It allows segmentation of quotes into logical deal components. The other objects focus on pricing adjustments, membership, or product rollups but do not represent sub-deals.
Reference:
Media Cloud ASM Data Model Guide
https://help.salesforce.com/s/articleView?id=sf.media_cloud_quote_objects.htm&type=5
NEW QUESTION # 43
Which two objects in the Media Cloud data model hold specific Ad Sales information within the Advertising Sales Management (ASM) application?
Choose 2 answers
Answer: C,D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Media Plan Placement holds detailed ad sales planning data, and Contract Line Item captures sales contract specifics in ASM. Quote is a standard sales object, but Media Cloud extends sales data primarily into placement and contract line item objects. Ad Creative Size Type relates to creative attributes but is less focused on sales information.
Reference:
Media Cloud ASM Data Model
https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_objects.htm&type=5
NEW QUESTION # 44
A Media Cloud customer utilizes Industries Order Management to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external systems, such as inventory management for reserve/assign ad placement, ad servers, and a billing system for invoicing.
Which two guidelines should a Consultant follow when designing an orchestration plan to external systems?
Choose 2 answers
Answer: A,B
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Designing orchestration plans benefits from creating a master end-to-end plan for sequencing order milestones and breaking orchestration into separate plans per functional area (provisioning, logistics, billing) to manage complexity and integration points. Using a single swim lane or over-describing commercial products is not recommended.
Reference:
Media Cloud Order Management Orchestration
https://help.salesforce.com/s/articleView?id=sf.media_cloud_order_management_orchestration.htm&type=5
NEW QUESTION # 45
A publisher has an existing system to build media plans and integrate with Google Ad Manager (GAM) to create digital ad campaigns.
Which two questions are important to ask to determine if Media Cloud Advertising Sales Management (ASM) is a good fit to replace the existing system?
Choose 2 answers
Answer: A,C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Determining compatibility with existing ad servers and the types of ad products involved is critical when evaluating Media Cloud ASM as a replacement. Knowing ad server integration needs ensures technical fit, while product types determine if ASM supports the business model. Marketing automation systems and ad format dimensions are less critical at this stage.
Reference:
Media Cloud ASM Evaluation Checklist
Salesforce Media Cloud Integration Guidelines
https://help.salesforce.com/s/articleView?id=sf.media_cloud_evaluation.htm&type=5
NEW QUESTION # 46
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