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| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Marketing Cloud Engagement Developer |
| Exam Number: | MCE-Dev-201 |
| Exam Price: | $200 USD |
| Certificate Validity Period: | 2 years |
| Real Exam Qty: | 60 |
| Passing Score: | 65% |
| Exam Duration: | 105 minutes |
| Exam Format: | Multi-Select, Multiple Choice |
| Available Languages: | English |
| Related Certifications: | Salesforce Certified Marketing Cloud Email Specialist Salesforce Certified Marketing Cloud Administrator |
| Sample Questions: | Salesforce MCE-Dev-201 Sample Questions |
| Exam Way: | Online proctored exam at Pearson VUE testing centers or remote proctored |
| Pre Condition: | Recommended: 6-12 months hands-on experience with Salesforce Marketing Cloud Engagement, completion of Salesforce Marketing Cloud Engagement Developer Superbadge |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/marketingcloudengdev |
>> MCE-Dev-201 Training Materials <<
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NEW QUESTION # 159
A developer wants to expand thefunctionality of existing code which was written in AMPscript, but prefers to use Server-Side JavaScript (SSJS) for updates.
Which SSJS statement will retrieve the value of the AMPscript variable named subKey?
Answer: C
Explanation:
To retrieve the value of the AMPscript variable named subKey in Server-Side JavaScript (SSJS), the following statement should be used:
Var.Get("subKey");
This statement retrieves the value of the specified AMPscript variable within SSJS.
References:
Salesforce Marketing Cloud SSJS Guide
AMPscript and SSJS Integration
NEW QUESTION # 160
A developer wants to expand their knowledge of Query Activities. They want to identify email addresses that have bounced in the last 30 days, along with the Bounce Reason and some additional subscriber specificdata; however, the SQL they have written does not return any records. Below is the SQL statement:
What updates should be made to ensure this SQL statement returns the desired results?
Answer: A
Explanation:
The SQL statement in question does not return any records because it is joining on the EmailAddress field, which is not present in the _Bounce Data View. The correct approach is to join using the SubscriberKey (or SubscriberID). Here is the corrected SQL statement:
SELECT s.EmailAddress, s.SubscriberKey, b.JobID, b.EventDate, b.SMTPBounceReason FROM
_Subscribers s JOIN _Bounce b ON s.SubscriberKey = b.SubscriberKey WHERE b.EventDate > DateAdd (DAY, -30, GETDATE()) This ensures that the join is based on the SubscriberKey, which is a common field in both data views.
References:
Salesforce Marketing Cloud Data Views
Query Activity Best Practices
NEW QUESTION # 161
Certification Aid wants to import data from a CSV file into a Data Extension. The CSV filecontains all relevant data. New records should be added to the Data Extension, and records which are not in the file should be removed from the Data Extension. Which import operation should be chosen for this? Choose 1.
Answer: C
Explanation:
The "Overwrite" import operation is used when you want to completely replace the contents of a Data Extension with the contents of the import file. This operation adds new records from the file and removes any records that are not present in the file.
* Overwrite Operation: This will ensure that the Data Extension contains only the records present in the CSV file. Any existing records in the Data Extension that are not in the file will be deleted.
Salesforce Marketing Cloud Import Activity
NEW QUESTION # 162
A developer wants to create a CloudPage which is linked from an email. %%[SET @point = RequestParameter(x) SET @value = 5 IF Length(@point) > 1 THEN SET @value = 1 ELSEIF Length (@point)>2 THEN SET @value = 2 ELSEIF Length(@point) >3 THEN SET@value = 3 ELSEIF Length (@point) >4 THEN SET @value = 4 ENDIF]%% Which is the expected value of @value if x = 'Tacos'?
Answer: C
Explanation:
In the provided AMPscript, the IF statement checks the length of the @point variable and sets @value accordingly. Since x = 'Tacos' has a length of 5, it meets the first condition Length(@point) > 1, which sets
@value to 1. Subsequent conditions are not evaluated because the first condition is already true.
* AMPscript IF-ELSEIF Example:
%%[ SET @point = RequestParameter('x') SET @value = 5 IF Length(@point) > 1 THEN SET @value = 1 ELSEIF Length(@point) > 2 THEN SET @value = 2 ELSEIF Length(@point) > 3 THEN SET @value = 3 ELSEIF Length(@point) > 4 THEN SET @value = 4 ENDIF ]%% Salesforce AMPscript Documentation
NEW QUESTION # 163
NTO is using a mobile campaign to collect an email addresses of interested subscribers. Using AMPscript's API functions they will send a confirmation email when an email is texted into their short code. Which two objects are required tosuccessfully create a TriggerSend object? Choose 2
Answer: C,D
Explanation:
To successfully create a TriggerSend object using AMPscript's API functions, the following objects are required:
* TriggerSendDefinition (B) - Defines the parameters of the triggered send, including the email to be sent and the associated attributes.
* Subscribers (D) - Represents the individual recipients who will receive the email.
These objects ensure that the correct email is sent to the specified subscribers when the TriggerSend is executed.
References:
Salesforce Marketing Cloud API
AMPscript API Functions
NEW QUESTION # 164
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