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>> Salesforce-Loyalty-Management Actual Questions <<
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NEW QUESTION # 87
A company is designing a new Loyalty Program to reward its members based on purchases and short-term and long-term engagement with the program.
Which two types of currency does Salesforce Loyalty Management offer out-of-the-box that can be configured to accomplish the company's Loyalty Program objectives?
Answer: C
Explanation:
Salesforce Loyalty Management offers two types of currency out-of-the-box that can be configured to accomplish the company's objectives for rewarding members based on purchases and engagement:
* Non-Qualifying Points and Qualifying Points (B): Non-Qualifying Points are typically used for
* redemption purposes, allowing members to redeem these points for rewards or benefits. Qualifying Points, on the other hand, are often used to determine a member's tier or status within the loyalty program, often based on their purchases or engagement activities.
Fixed Model and Activity Model (option A), Activity Points (option C), and Fixed Model in combination with Qualifying Points (option D) are not types of currency offered by Salesforce Loyalty Management. The system specifically uses Non-Qualifying and Qualifying Points to differentiate between points that contribute to tier status and those available for redemption.
Salesforce documentation on Loyalty Management would detail the configuration and use of these currencies within a loyalty program, including how they can be tailored to meet specific program objectives.
NEW QUESTION # 88
What are the three essential steps to establish a Loyalty promotion with Salesforce CDP and Marketing Cloud?
Select three
Answer: A,B,C
NEW QUESTION # 89
Loyalty Management enables the onboarding and managing of cross-industry program partners to increase member engagement with the Loyalty program. The consultant needs to add a program partner.
Which fields are required to set up a partner?
Answer: B
Explanation:
When adding aprogram partner in Salesforce Loyalty Management, the required fields include:
* Name, Program, Program Partnership Category, Type, Billing Type (B):This combination of fields ensures that a program partner is properly defined and categorized within the Loyalty Management system.
* Name:Identifies the partner within the loyalty program.
* Program:Links the partner to a specific loyalty program.
* Program Partnership Category:Categorizes the partner according to the nature of the partnership (e.g., accrual, redemption).
* Type:Defines the nature of the partnership, such as whether the partner is involved in point accrual, redemption, or both.
* Billing Type:Specifies how the partner is billed, which could be related to transaction fees, membership fees, or other financial arrangements.
Options A, C, and D include fields like " Partnership Start Data, " " Industry, " and " Status, " which, while important, are not the core required fields for initially setting up a program partner in Salesforce Loyalty Management.
Salesforce Loyalty Management documentation provides comprehensive details on setting up program partners, including the required fields and best practices for managing partnerships to enhance member engagement and program value.
NEW QUESTION # 90
When setting up a Loyalty Program what is one of the ways a company can measure member engagement with the Loyalty Program?
Answer: B
Explanation:
One of the ways a company can measure member engagement with the Loyalty Program is through Analytics Studio. Analytics Studio is a powerful tool within Salesforce that allows organizations to create custom dashboards and reports based on their data. By leveraging Analytics Studio, a company can analyze various aspects of the Loyalty Program, such as member activity, redemption rates, point accumulation, and more. This insight can help identify trends, areas for improvement, and opportunities to enhance member engagement and loyalty.
NEW QUESTION # 91
A company's Marketing Team needs to set up a promotion and use Promotion Market Segments where members of a specific age range and with expressed preferences will benefit from this promotion.
What is the recommended solution for the team to set up the Promotion Market Segments?
Answer: B
Explanation:
To set up Promotion Market Segments for members within a specific age range and with certain preferences, the recommended solution is:
D: Salesforce Customer Data Platform (CDP), which allows for the creation of detailed segments based on a wide range of criteria, including demographic data and expressed preferences.
NEW QUESTION # 92
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