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Salesforce MCE-Dev-201 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Programmatic Languages: This domain focuses on coding with AMPscript and Server-Side JavaScript including language syntax functions processing methods development best practices and programmatic subscriber exclusion during sends.
Topic 2
  • Data Management: This domain covers importing data with various file formats writing SQL queries for data manipulation extracting data from Marketing Cloud applying SQL best practices managing send logs and understanding data impacts from contact deletion.
Topic 3
  • Security: This domain addresses data protection in Marketing Cloud including available security options and best practices for maintaining secure platform configurations.
Topic 4
  • API: This domain addresses interacting with Marketing Cloud through SOAP and REST APIs including API objects methods routes OAuth authentication flows with access tokens and handling API responses.
Topic 5
  • Data Modeling: This domain covers structuring contact and subscriber data in Marketing Cloud including configuring the contact model understanding data extension types and uses managing contact records across channels and the contact deletion process.

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Salesforce Certified Marketing Cloud Engagement Developer Sample Questions (Q85-Q90):

NEW QUESTION # 85
A developer started a Contact Delete process that is now complete.
In which twoplaces would the Contact Delete process remove data? Choose 2 answers

Answer: B,C

Explanation:
The Contact Delete process in Marketing Cloud removes contact data from various locations to ensure complete deletion. This includes both sendable data extensions and mobile lists.
* Sendable Data Extensions: The Contact Delete process will remove contact data from sendable data extensions, ensuring that the contact is no longer present in any data used for sending.
* Mobile Lists: Contact data will also be removed from mobile lists, ensuring that the contact is fully deleted across all communication channels.
Salesforce Contact Deletion Process


NEW QUESTION # 86
Northtrn Trail Outfitters (NTO) wants to import a data file. It will be uploaded at regular intervals to their Enhanced FTP Account where an automation will import the file Into a data extension. NTO requires the file to be encrypted.
Which two file encryption options are supported when importing data files to Marketing Cloud?
Choose 2 answers

Answer: B,D

Explanation:
When importing data files to Marketing Cloud, the supported file encryption options are:
* PGP encryption (A) - Pretty Good Privacy (PGP) encryption is supported for securing files.
* AES encryption (D) - Advanced Encryption Standard (AES) encryption is also supported for file security.
References:
Salesforce Marketing Cloud File Import Activity
File Transfer and Encryption Options


NEW QUESTION # 87
Which aspect should a developer consider before creating an Server-to-Server Installed Package and associated API Integration i* Marketing Cloud?

Answer: C

Explanation:
When creating a Server-to-Server Installed Package and associated API Integration in Marketing Cloud, it is essential to grant specific scopes (permissions) to the API Integration component. This ensures that the integration has the necessary access to perform its tasks without granting unnecessary permissions.
Salesforce Installed Packages and API Integrations


NEW QUESTION # 88
Northern Trails Outfitters is using REST API to send emails to customers after a purchase.
Which considerations should be taken regarding the token used in the API Call?

Answer: D

Explanation:
When using the REST API to send emails to customers after a purchase, the developer should make a token API call and re-use the token until the token expires (D). This approach optimizes API usage by reducing the number of token requests, ensuring that the token is reused until it naturally expires, after which a new token can be requested.
References:
Salesforce Marketing Cloud API Authentication
Token Management Best Practices


NEW QUESTION # 89
Which SSJSlibrary can be used in landing pages? Choose 1.

Answer: D


NEW QUESTION # 90
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