Marketing-Cloud-Account-Engagement-Consultant Detailed Answers & Marketing-Cloud-Account-Engagement-Consultant Latest Exam Forum

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Salesforce Certified Marketing Cloud Account Engagement Consultant
Exam Number:	Marketing-Cloud-Account-Engagement-Consultant
Related Certifications:	Salesforce Certified Marketing Cloud Email Specialist Salesforce Certified Administrator Salesforce Certified Sales Cloud Consultant
Exam Duration:	105 minutes
Exam Format:	Multiple Choice, Multiple Select
Available Languages:	English
Certificate Validity Period:	No expiration ( certifications do not expire for this credential)
Exam Price:	$200 USD
Passing Score:	68%
Real Exam Qty:	65
Sample Questions:	Salesforce Marketing-Cloud-Account-Engagement-Consultant Sample Questions
Exam Way:	Online proctored exam (at a testing center or remote proctored)
Pre Condition:	It is recommended (but not required) to have 1-2 years of hands-on experience with Salesforce Marketing Cloud Account Engagement and hold the Salesforce Administrator certification before attempting this exam. Familiarity with Salesforce Sales Cloud is also beneficial.
Official Syllabus URL:	https://trailhead.salesforce.com/credentials/marketing-cloud-account-engagement-consultant

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
Topic 2	Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.
Topic 3	Automating Business Processes: Here, the emphasis is on selecting the right tools and designing sequences of events to streamline marketing initiatives.
Topic 4	Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Topic 5	Personalizing the Prospect Experience: This topic is about creating personalized experiences for prospects. It includes strategies for consent management and recommendations to enhance the overall prospect experience.

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q42-Q47):

NEW QUESTION # 42
The marketing team likes to thoroughly test emails before sending them. This includes being able to view the links and variable tags as prospects will see them. What Marketing Cloud Account Engagement feature of email now can be used to run these tests?

A. Create a static list of approved users to use as the recipient list in the sending tab.
B. Create a dynamic list of approved users to use as the recipient list in the sending tab.
C. Create a test list of approved users to use in the testing tab of the email now.
D. Create a one off email test send by entering an email address in the Send to Emails section of the testing tab

Answer: C

NEW QUESTION # 43
LenoxSoft is introducing a new product this summer, and the VP of Sales wants Marketing to automatically nurture the prospect if they show interest in the new product. There is no new gated content developed yet, only some blog posts and web pages about it.
What approach should the Marketing team use to resolve this?

A. Set up scoring categories > create custom redirects associated with the scoring category > set completion actions to tag prospect > create an automation rule with criteria " prospect has tag new- product " to send an autoresponder email
B. Set up scoring categories > put the web pages into folders in Marketing Cloud Account Engagement > set up custom redirects for the web pages > add completion actions to the custom redirects to add to list
> set the list as the recipient list of an engagement program
C. Set up scoring categories > create page actions associated with the scoring category > create a dynamic list with criteria " prospect score in scoring category greater than 0 " > set the list as the recipient list of an engagement program
D. Set up scoring categories > copy the web pages to Marketing Cloud Account Engagement landing pages > put landing pages into Marketing Cloud Account Engagement folders > create automation rule with criteria " prospect score in scoring category greater than 1 " to send an autoresponder email

Answer: C

NEW QUESTION # 44
LenoxSoft's Salesforce org uses various record types for their business units. LenoxSoft wants all new data collected in Marketing Cloud Account Engagement to quickly be created in Salesforce with a single, specific record type. Which set of actions would ensure this behavior?

A. Create an Engagement Program in Marketing Cloud Account Engagement and verify the Salesforce connector.
B. Manually assign all prospects in Marketing Cloud Account Engagement and verify the Salesforce connector
C. Regularly export data from Marketing Cloud Account Engagement and data load file into Salesforce
D. Automatically assign all prospects in Marketing Cloud Account Engagement and review the Salesforce Connector user's permissions.

Answer: D

NEW QUESTION # 45
What would an Administrator set up to have a document automatically download after a successful form completion?

A. Redirect the prospect directly to the URL of the content by checking the box labeled "Redirect the prospect instead of showing the form's Thank You Content."
B. Include a link to the content in the Thank You Content of the form.
C. Redirect the prospect to a landing page that has a link to download the content by checking the box labelled "Redirect the prospect instead of showing the form's Thank You Content."
D. Create an email template that includes a link to your document. On your form, add a completion action to "Send autoresponder email" and select the email template that includes the document.

Answer: D

NEW QUESTION # 46
LenoxSoft wants Co ensure they're not over-emailing their target audience on specific email send actions in an Engagement Studio program.
What is the best way to help their marketing team achieve this goal?

A. Set the Engagement Studio program to repeat every 10 days.
B. Automatically remove prospects from the program when an email reply trigger is met.
C. Increase the wait time on the Email send action steps.
D. A Leverage Einstein Engagement Frquency in a rule step before the Email send action steps.

Answer: D

NEW QUESTION # 47
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