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Salesforce MCE-Dev-201 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Engagement Developer
Exam Number:MCE-Dev-201
Exam Price:$200 USD
Available Languages:English
Passing Score:65%
Exam Format:Multi-Select, Multiple Choice
Real Exam Qty:60
Exam Duration:105 minutes
Related Certifications:Salesforce Certified Marketing Cloud Email Specialist
Salesforce Certified Marketing Cloud Administrator
Certificate Validity Period:2 years
Sample Questions:Salesforce MCE-Dev-201 Sample Questions
Exam Way:Online proctored exam at Pearson VUE testing centers or remote proctored
Pre Condition:Recommended: 6-12 months hands-on experience with Salesforce Marketing Cloud Engagement, completion of Salesforce Marketing Cloud Engagement Developer Superbadge
Official Syllabus URL:https://trailhead.salesforce.com/credentials/marketingcloudengdev

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Salesforce MCE-Dev-201 考試大綱:

主題簡介
主題 1
  • Data Modeling: This domain covers structuring contact and subscriber data in Marketing Cloud including configuring the contact model understanding data extension types and uses managing contact records across channels and the contact deletion process.
主題 2
  • Programmatic Languages: This domain focuses on coding with AMPscript and Server-Side JavaScript including language syntax functions processing methods development best practices and programmatic subscriber exclusion during sends.
主題 3
  • API: This domain addresses interacting with Marketing Cloud through SOAP and REST APIs including API objects methods routes OAuth authentication flows with access tokens and handling API responses.
主題 4
  • Security: This domain addresses data protection in Marketing Cloud including available security options and best practices for maintaining secure platform configurations.
主題 5
  • Data Management: This domain covers importing data with various file formats writing SQL queries for data manipulation extracting data from Marketing Cloud applying SQL best practices managing send logs and understanding data impacts from contact deletion.

最新的 Salesforce Developers MCE-Dev-201 免費考試真題 (Q65-Q70):

問題 #65
A developer is experiencing timeouts when testing a SQL Query Activity in Automation Studio. How should the developer optimize the query?

答案:D

解題說明:
To optimize a SQL Query Activity in Automation Studio that is experiencing timeouts, the developer should use intermediate tables to break queries into smaller parts (B). This approach helps in managing complex queries by breaking them down into smaller, more manageable steps, thus reducing the likelihood of timeouts.
References:
Salesforce Marketing Cloud Documentation on Query Activity
SQL Query Optimization Tips


問題 #66
A company needs to retrieve a large number of rows from a data extension via the API.
Which two solutions would optimize the performance?
Choose 2 answers

答案:C,D

解題說明:
To optimize the performance when retrieving a large number of rows from a data extension via the API, the following solutions can be used:
* Use the REST API instead of the SOAP API (A) - The REST API generally offers better performance for data retrieval operations compared to the SOAP API.
* Use the ContinueRequest feature (C) - This feature allows for the pagination of results, enabling the retrieval of large datasets in manageable chunks.
References:
Salesforce Marketing Cloud REST API
Salesforce Marketing Cloud SOAP API ContinueRequest


問題 #67
A developer built a complex dynamic email with many data variants. Rather than create test data manually, they want to use a subset of live data to validate the dynamic aspects of the email.
Which SQL function should be used to collect a representative sample from a larger data set?

答案:B

解題說明:
To collect a representative sample from a larger data set, the developer should use the NTILE (C) SQL function. The NTILE function is used to distribute rows into a specified number of approximately equal-sized buckets or tiles, which can be useful for sampling purposes.
Example usage:
SELECT * FROM ( SELECT *, NTILE(10) OVER (ORDER BY SomeField) AS TileNumber FROM LargeDataSet ) AS Sample WHERE TileNumber = 1 This query divides the dataset into 10 tiles and selects rows from the first tile, effectively providing a sample.
References:
Salesforce Marketing Cloud SQL Reference
SQL NTILE Function


問題 #68
Certification Aid wants to automate the import of zipped files into a Data Extension. The zip files are placed on the Marketing Cloud Enhanced FTP server every night. Which activity is needed before those files can be imported? Choose 1.

答案:B

解題說明:
Before importing zipped files into a Data Extension, a File Transfer activity is needed to unzip the files on the Marketing Cloud Enhanced FTP server. This activity moves and decompresses the files to make them available for import.
* File Transfer Activity: This activity is used to move files from one location to another and to unzip compressed files.
Salesforce File Transfer Activity


問題 #69
NTO wants to exclude sending an email at send time to those with a record on the 'Exclude' Data Extension.
The primary key on this data extension is Subscriber Key.
How would a developer write the Exclusion Script?

答案:D

解題說明:
To exclude sending an email at send time to those with a record on the 'Exclude' Data Extension where the primary key is Subscriber Key, the developer should use the following Exclusion Script:
ampscript
Copy code
RowCount(LookupRows('Exclude', 'SubscriberKey', _SubscriberKey)) > 0
This script checks if there are any rows in the 'Exclude' Data Extension that match the Subscriber Key. If the count is greater than 0, the email is excluded from being sent.
References:
AMPscript Guide
Salesforce Marketing Cloud Documentation


問題 #70
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