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Salesforce Plat-UX-102 Exam Syllabus Topics:

SectionObjectives
Topic 1: Tools and Artifacts- Salesforce platform capabilities
  • 1. High-level platform feature mapping
    • 2. Feasibility, desirability, viability assessment
      - Co-creation methods
      • 1. Design collaboration techniques
        • 2. Stakeholder workshops
          Topic 2: Value Design- Challenge framing and problem definition
          • 1. Understanding organizational dynamics
            • 2. Defining effective challenge statements
              - Strategic direction
              • 1. Business outcome alignment
                • 2. Innovation opportunity identification
                  Topic 3: Intangible Deliverables- Stakeholder alignment
                  • 1. Stakeholder engagement strategies
                    • 2. Cross-functional relationship mapping
                      - Communication and visioning
                      • 1. Vision presentation techniques
                        • 2. Storytelling for product strategy

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                          Salesforce Certified Platform Strategy Designer Sample Questions (Q39-Q44):

                          NEW QUESTION # 39
                          Cloud Kicks (CK) notices a significant customer churn due to a disconnect between product features and user needs.
                          Which course of action should CK's strategy designer propose to improve the situation"?

                          Answer: B

                          Explanation:
                          The strategy designer should propose facilitating a co-creation workshop to help generate ideas grounded in research insights, to improve the situation of customer churn due to a disconnect between product features and user needs. A co-creation workshop is a method that involves collaborating with stakeholders and users to ideate and prototype solutions based on research findings and user feedback. It helps create solutions that are aligned with user needs and expectations, and increase user engagement and satisfaction. https://trailhead.salesforce.com/en/content/learn/modules/salesforce-strategy-designer-certification-prep/facilitate-a-co-creation-workshop


                          NEW QUESTION # 40
                          A financial technology company develops an app for wealth management firms and receives initial success upon launch.
                          Which metric should be used to measure the longevity of the product and long-term growth potential?

                          Answer: C

                          Explanation:
                          The customer retention rate is a key metric for assessing the long-term growth potential and sustainability of a product. High retention rates indicate that the product continues to meet customer needs over time, contributing to a stable and growing user base and reflecting the product's enduring value.


                          NEW QUESTION # 41
                          A project team at Cloud Kicks is under pressure to solve customer supply chain issues across multiple locations. The strategy designer proposes they do some analogous research.
                          What should the team look to study?

                          Answer: C

                          Explanation:
                          Analogous research involves looking at solutions in different contexts or industries to solve similar problems. For supply chain issues, studying how an unrelated industry overcame comparable challenges can provide fresh insights and innovative approaches, offering new perspectives on problem-solving.


                          NEW QUESTION # 42
                          A strategy designer at Cloud Kicks conducted a series of interviews with business stakeholders and customers to gain insights into existing customer support operations and wrote the design challenge statement. which option reflects the format of the design challenge statement?

                          Answer: B

                          Explanation:
                          The format of the design challenge statement is how might we + verb + user + need + context, which is a solution-free way of framing a problem or opportunity space. Option B reflects this format by asking how might we save our existing customers time by preemptively serving them the info they need to deflect customer support calls. Option A is an example of a user story, which is a solution-oriented way of expressing a user requirement. Option C is an example of a goal statement, which is a high-level way of expressing a desired outcome.


                          NEW QUESTION # 43
                          Cloud Kicks wants to start providing coupons to its digital consumers.
                          In addition to Marketing Cloud, which product should be recommended?

                          Answer: A

                          Explanation:
                          B2C Commerce is a Salesforce product that helps businesses create engaging and personalized online shopping experiences for their customers. It integrates with Marketing Cloud to enable coupon management, promotion tracking, and customer segmentation. https://www.salesforce.com/products/commerce-cloud/b2c-commerce/


                          NEW QUESTION # 44
                          ......

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