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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Topic 1: Audience Management	- Data management and segmentation 1. Profile lists and extensions 2. Data imports and integrations 3. Segmentation rules and filters
Topic 2: Responsys Platform Overview	- Core Architecture and Components 1. Responsys account structure 2. Navigation and setup basics 3. User roles and permissions
Topic 3: Deliverability and Compliance	- Email deliverability management 1. Spam compliance and regulations 2. Sender reputation management 3. Unsubscribe and preference handling
Topic 4: Automation and Orchestration	- Marketing automation workflows 1. Program Designer usage 2. Event-based triggers 3. Journey optimization
Topic 5: Campaign Management	- Campaign creation and configuration 1. Scheduling and activation 2. Multichannel campaign orchestration 3. Email campaign setup
Topic 6: Message Design and Content	- Email and template design 1. Template creation and management 2. Dynamic content and personalization 3. Content testing and validation
Topic 7: Analytics and Reporting	- Campaign performance analysis 1. Email engagement metrics 2. Reports and dashboards 3. A/B testing analysis

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q69-Q74):

NEW QUESTION # 69
Which Insight reporting measure should you use to capture the number of clickthroughs and conversions recorded through emails on August 1, 2016?

A. Sent Date = August 1 to August 2, 2016
B. Interval Date = August 1, 2016 plus one day
C. Event Date = August 1, 2016
D. Live Date - August 1, 2016
E. Sent Date = August 1, 2016

Answer: D

NEW QUESTION # 70
You are working on a campaign to collect responses for 45 days.
How should you ensure that it closes 45 days after launch?

A. Create a calendar reminder and manually close the campaign.
B. In the Program Designer, configure 45 days for Auto-Close after launch.
C. In Manage Campaigns, select 45 days for the end element.
D. In the Campaign Workbook's Launch Options, configure 45 days for Auto-Close after launch.

Answer: C

NEW QUESTION # 71
Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a profile list contact from opt-in to opt-out? (Choose three.)

A. Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
B. Recipient inbox is full, so the promotional email is rejected by the server.
C. Recipient deletes a promotional email from the inbox.
D. Recipient registers a SPAM complaint for an email.
E. Recipient selects a Reply-to unsubscribe in a promotional email.

Answer: B,D,E

NEW QUESTION # 72
You are setting up an SFTP gateway to establish the connection between the client's server and Responsys file server.
Which two requirements must be met to set this up properly? (Choose two.)

A. Oracle must utilize RSA SSH2 public keys for authentication on the File Transfer server for connection between the client and the Responsys Platform.
B. Oracle must generate a public/private key pair for the client to establish the secure connection.
C. The client must use one key pair to access your SFTP site, because Oracle Responsys cannot support multiple public keys.
D. The client should send only a public key to Oracle to apply to the SFTP data gateway server.

Answer: A,B

NEW QUESTION # 73
Your client is interested in using Rapid Retargeter to implement email campaigns based on information about their known customers who have interacted with their website.
Which three of these Composite Events are exposed for Rapid Retargeter? (Choose three.)

A. products that were purchased
B. products added to a shopping cart, where no additional event takes place
C. search strings entered into a website more than twice
D. pages that were marked as favorite
E. products that were browsed/viewed, where no additional event takes place

Answer: B,C,E

NEW QUESTION # 74
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