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| Section | Weight | Objectives |
|---|---|---|
| Architecture Design | 18% | - Design multi-cloud solution architecture - Illustrate interactions between Salesforce clouds and third-party systems - Address security, compliance, and data residency requirements |
| Discovery and Customer Success | 27% | - Facilitate customer engagement and requirements gathering - Define success criteria and implementation roadmap - Validate architecture, systems of record, and risks |
| Functional Capabilities and Business Value | 7% | - Recommend suitable Salesforce products for business processes - Map customer journeys to B2C solutions - Evaluate product features and business outcomes |
| Integration Strategy | 23% | - Evaluate tools, middleware, and custom development needs - Select integration patterns and APIs - Design secure, scalable, and high-performance integrations |
| Data Models and Management | 25% | - Manage data quality, migration, and lifecycle - Define data models and relationships across systems - Plan data integration, synchronization, and governance |
今の多士済々な社会の中で、IT専門人士はとても人気がありますが、競争も大きいです。だからいろいろな方は試験を借って、自分の社会の地位を固めたいです。Arch-302認定試験はSalesforceの中に重要な認証試験の一つですが、Pass4TestにIT業界のエリートのグループがあって、彼達は自分の経験と専門知識を使ってSalesforce Arch-302「Salesforce Certified B2C Solution Architect」認証試験に参加する方に対して問題集を研究続けています。
質問 # 141
Northern Trail Outfitters (NTO) wants to bring data from custom objects from its Salesforce Customer Success Platform into the Marketing Cloud account. NTO aims fora personalization of the customer journey with up-to-date Information and using dynamic content from multiple sources.
How can a Solution Architect ensure the expected data Is available within the Marketing Cloud?
正解：D
解説：
Synchronized Data Sources are a feature that allows accessing and integrating data from Sales Cloud or Service Cloud into Marketing Cloud for use in marketing activities. Synchronized Data Sources can help automate the data synchronization process and ensure that data is consistent and up-to-date across different Salesforce platforms. To ensure the expected data is available within Marketing Cloud, a Solution Architect should utilize Synchronized Data Sources within Marketing Cloud.
質問 # 142
Universal Containers (UC) Is utilizing B2C Commerce today and is considering utilizing CDP as a means of unifying all of their systems and recognize their existing customers as individuals across systems. They are about to install the Commerce Cloud CDP Connector and would like to understand how the unified profile process will work.
What configurations should a Solution Architect create to correctly identify unified profiles as individuals between CDP and B2C Commerce?
正解：A
解説：
Creating Individuals within CDP and creating customer groups within B2C Commerce with the correct segments are the configurations that a Solution Architect should create to correctly identify unified profiles as individuals between CDP and B2C Commerce. Individuals are the entities that represent a person in CDP and can be created from various data sources using identity resolution rules. Customer groups are the entities that represent a segment of customers in B2C Commerce and can be created using attributes or rules. The Commerce CDP Connector allows for bi-directional synchronization of Individuals and customer groups between CDP and B2C Commerce, enabling a unified profile process.
質問 # 143
A company is struggling to grow sales in a difficult retail climate and has tasked the Marketing team with improving their lead generation metrics. They have an existing database of customers going back five years, but there are many duplicates, the data is not extensive, and is often outdated. This could mean the potential customer base is limited. They already use Marketing Cloud Journeys extensively and their management team is open to considering additional investments if they believe it can make a difference.
Which three actions should a Solution Architect take to help meet their need for improving lead generation metrics?
Choose 3 answers
正解：B、C、D
解説：
These answers are correct because they are actions that a Solution Architect should take to help meet the need for improving lead generation metrics. Implementing Audience Studio and integrating it with Marketing Cloud can help bridge the divide between the known and the unknown customer by capturing and activating data from multiple sources and channels. Using analytics tools such as Datorama can help improve accountability on campaign spend for digital advertising and marketing campaigns by providing insights into performance, ROI, and optimization. Running a proof-of-concept of Customer 360 Data Manager can help build unified customer identities by ingesting and matching data from different systems and creating a single source of truth for customer data. References: https://help.salesforce.com/s/articleView?id=sf.mc_dmp_dmp.
htm&language=en_US&type=5 https://www.salesforce.com/products/marketing-cloud/best-practices
/datorama-marketing-intelligence/ https://www.salesforce.com/blog/customer-360-data-personalization/
質問 # 144
A company uses B2C Commerce to capture customer orders and then uses an ETL tool to send the orders to an ERP system for processing. The company also uses Service Cloud and would like to display the processed orders in that system as well, in case their service reps need to refer to an order. However, the order data itself does not need to be copied.
Which tool can a Solution Architect use to meet this requirement?
正解：C
解説：
This answer is correct because Salesforce Connect can be used to display external data in Salesforce without copying or storing it. Salesforce Connect uses external objects to access data from an external system via an adapter. This way, the order data from the ERP system can be displayed in Service Cloud as read-only records without consuming additional storage space. References: https://help.salesforce.com/s/articleView?id=sf.
datacloud_connect.htm&type=5
質問 # 145
A university has several branded schools scattered across different colleges. Each of which has its own finances, business processes, and strategies for engaging students. They would like to introduce a university- wide communications strategy that allows their recruitment team to market to potential students globally while allowing each department to recruit existing students for its own programs. They are looking for art environment strategy across their potential purchases of Salesforce and Marketing Cloud.
What should a Solution Architect recommend to meet their needs?
正解：A
解説：
Marketing Cloud with multiple business units connected to multiple existing Salesforce orgs with Marketing Cloud Connect is the option that a Solution Architect should recommend to meet the university's needs.
Marketing Cloud allows the university to create and execute personalized marketing campaigns across various channels and audiences. Multiple business units enable the university to have separate sub-accounts for each branded school or department, with different permissions, settings, and content. Multiple existing Salesforce orgs allow the university to maintain their existing finances, business processes, and strategies for each college or school. Marketing Cloud Connect enables the integration between Marketing Cloud and Salesforce orgs, allowing for data synchronization, cross-cloud reporting, and journey activation.
質問 # 146
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