Latest Salesforce Marketing-Cloud-Account-Engagement-Consultant Practice Questions & Valid Marketing-Cloud-Account-Engagement-Consultant Braindumps

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The Marketing-Cloud-Account-Engagement-Consultant web-based practice test can accessed online. It means the exam candidates can access it from the browsers like Firefox, Microsoft Edge, Google Chrome, and Safari. The user don't need to install or download any excessive plugins to take the Salesforce Certified Marketing Cloud Account Engagement Consultant (Marketing-Cloud-Account-Engagement-Consultant) practice test. Mac, Windows, iOS, Android, and Linux support it. The third and last format is the desktop practice test software. The Salesforce Certified Marketing Cloud Account Engagement Consultant (Marketing-Cloud-Account-Engagement-Consultant) desktop practice test format can be used on Windows computers.

Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Section	Weight	Objectives
Discovery and Scoping	15%	- Conduct gap analysis - Identify key stakeholders and decision-makers - Understand business objectives and requirements - Assess current marketing technology stack - Define project scope and success metrics
Lead Generation and Nurturing	17%	- Build nurture programs and drip campaigns - Implement lead capture and scoring models - Design and configure landing pages and forms - Configure progressive profiling - Create grading rules and segmentation
Data Management	18%	- Design and implement data schemas - Configure custom fields and objects - Set up duplicate management and data quality rules - Configure CRM sync and field mappings - Manage data imports and exports - Implement data segmentation strategies
Automation and Campaigns	17%	- Build automation rules and engagement programs - Configure CRM campaigns and campaign influences - Create completion actions and decision points - Implement multi-channel journey orchestration - Monitor and optimize automation performance
Email Marketing	18%	- Implement dynamic content and personalization - Configure email authentication (DKIM, SPF, DMARC) - Create and manage subscriber lists - Design responsive email templates - Optimize email deliverability - Implement preference centers and unsubscribe management
Account Engagement Setup	15%	- Configure Business Units and security settings - Configure IP warming and deliverability settings - Implement folder structure and naming conventions - Set up tracking and analytics configurations - Set up user roles and permissions

>> Latest Salesforce Marketing-Cloud-Account-Engagement-Consultant Practice Questions <<

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q63-Q68):

NEW QUESTION # 63
LenoxSoft has a " Demo Request " landing page that is getting a lot of views, but not very many submissions.
The marketing manager has the following requirements:
* Receive a notification when prospects view the page, but do not submit to see if they can retarget.
* Receive one notification per prospect.
How should a consultant accomplish this in Marketing Cloud Account Engagement?

A. Page action on the landing page to notify user upon view and add to list > Automation rule to remove from same list when form is submitted and notify user again.
B. Dynamic list of all prospects who have viewed the landing page > Completion action on the form to remove prospects from the list upon form submission > User monitors list.
C. Dynamic list of all prospects who have submitted the form > Dynamic list of all prospects who have viewed landing page > User exports both lists and compares.
D. Completion action on the form to tag " Submitted " > Automation rule to notify user with criteria of " Demo Request " landing page was viewed and tag isn ' t " Submitted " .

Answer: D

NEW QUESTION # 64
Lenoxsoft currently has prospect data in another email-sending platform, and they want to migrate it over to Marketing Cloud Account Engagement. The system has a list of mailable prospects and a list of unmailable prospects who unsubscribed/opted-out that do NOT exist in Salesforce. The marketing team wants to make sure that they stay complaint with the permission-based Marketing Policy while maintaining their database of unsubscribed/opted out prospects when they migrate this data over to Marketing Cloud Account Engagement.
How should the data be imported?

A. Import all prospect data and create a suppression list.
B. Import only the list of mailable prospects in Marketing Cloud Account Engagement.
C. Import unmailable prospects in Marketing Cloud Account Engagement; mark as global opt-out.
D. Import unavailable prospects in Marketing Cloud Account Engagement; perform permission pass.

Answer: C

NEW QUESTION # 65
There are a number of unassigned prospects in the Lenoxsoft database that have not been active in more than
60 days. An automation rule is set to assign prospects once they reach a score of 100. What automatic workflow can be created to prevent them from getting assigned?

A. Create a segmentation rule based on the prospects time to adjust their score to 0 if they haven ' t been active in 60 days.
B. Create a dynamic list based on the prospects time to adjust their score to 0 if they haven ' t been active in 60 days.
C. Create a completion action based on the prospects time to adjust their score to 0 if they haven ' t been active in 60 days.
D. Create an automation rule based on the prospects time to adjust their score to 0 if they haven ' t been active in 60 days

Answer: D

NEW QUESTION # 66
LenoxSoft has published a new white paper. When prospects submit a "Request a Download" form, they should receive this white paper in an email. All prospects who receive the email and view the white paper should receive an additional +10 points added to their score.
Which sequence of events would meet their goal?

A. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion actions "Send autoresponder email" AND "Adjust score :: +10"
B. Upload the white paper as a new File > Create a new Form > On Step 4 of the Form Wizard, check the box to "Redirect the prospect instead of showing the form's Thank You Content" and specify the white paper file link > Add Completion Actions "Send autoresponder email" AND
"Adjust score :: +10" to the Form
C. Upload the white paper as a new File > Create a Custom Redirect to the white paper file with the Completion Action "Adjust score :: +10" > Create a new Email Template that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"
D. Upload the white paper as a new File > Create a Custom Redirect to the white paper file > Create a new Email Template with the Completion Action "On click :: Adjust score :: +10" that contains the Custom Redirect link > Create a new Form with the Completion Actions "Send autoresponder email"

Answer: C

NEW QUESTION # 67
LenoxSoft has a service portal for customers. A Marketing Cloud Account Engagement page action set by the admin will change a prospects engagement custom field to "Engaged" for any prospect who views this service portal page. Customers who visit this portal more often have a higher company satisfaction rate. Those who rarely visit the portal have a high rate of attrition. LenoxSoft wants to encourage customers to engage with the service portal and has the following requirements: * Prospects with no Engagement custom field value should be added to the Engagement Program. * If prospects registers for an upcoming webinar and views the training portal they should be removed from the engagement program. What steps do you recommend to achieve those requirements?

A. Automation Rule with blank critera and add action & Dynamic List with attended webinar and remove action
B. Automation Rule with blank critera and add action &
C. Automation Rule with blank critera and add action & Completion action rules with attended webinar and remove action
D. Automation Rule with blank critera and add action & segmentation rules with attended webinar and remove action
E. Automation rules with attended webinar and remove action

Answer: B

NEW QUESTION # 68
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