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Oracle 1Z0-1032-26 Exam Syllabus Topics:

Section	Objectives
Topic 1: Audience Management	- Data management and segmentation 1. Profile lists and extensions 2. Segmentation rules and filters 3. Data imports and integrations
Topic 2: Campaign Management	- Campaign creation and configuration 1. Multichannel campaign orchestration 2. Email campaign setup 3. Scheduling and activation
Topic 3: Automation and Orchestration	- Marketing automation workflows 1. Journey optimization 2. Program Designer usage 3. Event-based triggers
Topic 4: Analytics and Reporting	- Campaign performance analysis 1. A/B testing analysis 2. Email engagement metrics 3. Reports and dashboards
Topic 5: Message Design and Content	- Email and template design 1. Content testing and validation 2. Dynamic content and personalization 3. Template creation and management
Topic 6: Deliverability and Compliance	- Email deliverability management 1. Unsubscribe and preference handling 2. Sender reputation management 3. Spam compliance and regulations
Topic 7: Responsys Platform Overview	- Core Architecture and Components 1. User roles and permissions 2. Responsys account structure 3. Navigation and setup basics

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Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions (Q20-Q25):

NEW QUESTION # 20
Your client has asked Why their campaign reports in Insight display the value of Not Specified for the Marketing Strategy and Marketing Program category.
How should you reply?

A. We need to choose from the Responsys list of standard Marketing category fields, and none of them really apply to your industry, so we aren't using this functionality.
B. There is a substantial work required to set Marketing categories in your Responsys account, so we will request Customer Care to add this to your account configuration.
C. Because we didn't set up Marketing categories prior to going live, we can now ask Customer Care to add any categories you like to your reports.
D. Let's decide on values to use for Marketing Strategy and Marketing Program categories and enter them into Account Administration. Now before each campaign launch, in the Settings section of the Campaign Workbook, select the desired category setting to use for your reports in the future.

Answer: D

NEW QUESTION # 21
An SSH2 key pair can be created to be used for authentication to establish a secure connection between your server and the Oracle file server.
Which key from the client key pair must you send to Responsys?

A. Private
B. Public
C. Master
D. Secure

Answer: B

NEW QUESTION # 22
Before moving a campaign to production you need to test whether the links are working properly.
What functionality should you use in Responsys?

A. In Program, you can use the Test tab because it will display any issues with links according to a campaign.
B. You should test all links manually.
C. Using RPL, use the clickthrough() method to iterate through the associated link table and test that they do not retrieve 404 errors.
D. In the Testing section of a campaign Workbook, there is a Test links button that can automate this process.

Answer: A

NEW QUESTION # 23
You have received requirements to create Connect Event Data Feed exports for two different integration projects. The client wishes to create two CED feeds, both including the Sent feed.
What should you do?

A. Create the two separate exports and ensure they both have the Sent value in them.
B. Go back to the team that developed the requirements and tell them that the Sent feed can only be used in one actively scheduled Connect export job at one time. Determine if the same Sent feed can be sent to different file locations.
C. Create the two separate exports and use the Sent value for one export and the SentX value for the second export.
D. Go back to the team that developed the requirements and see if you can schedule the exports on different days. Responsys will allow the use of the same Sent value to be used in two different active exports if they are scheduled for different days of the week.

Answer: C

NEW QUESTION # 24
How should you set up files that list all the daily Opt-In and Opt-Out events collected by Responsys?

A. In Program, you can use the SetData element to set this value to a supplemental table created to collect this information. The supplemental table can then be exported on a daily basis.
B. Create a SQL view that retrieves the Opt value column. Using Oracle Database Developer, connect to your Responsys database and pull the view data.
C. An Event Data Feed export can be created to run on a daily basis with Opt-In and Opt-Out event types selected.
D. An export of the profile list can be done on a daily basis. From this file, the Opt-In and Opt-Out can be extracted using a tool such as Excel.

Answer: C

NEW QUESTION # 25
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