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Salesforce Advanced-Cross-Channel is a certification exam that is designed for professionals who want to demonstrate their expertise in cross-channel marketing automation. It is an advanced-level exam that provides participants with the skills and knowledge they need to develop and execute cross-channel marketing campaigns using Salesforce tools and technologies.

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Salesforce Advanced Cross-Channel Certification Exam is a valuable credential for marketing professionals who want to demonstrate their expertise in cross-channel marketing and prove their ability to use Salesforce's Marketing Cloud to create and execute successful campaigns. Salesforce Advanced Cross Channel Accredited Professional certification offers numerous benefits, including increased job opportunities and higher salaries, and is an excellent way to advance your career in marketing automation.

Salesforce Advanced Cross Channel Accredited Professional Sample Questions (Q31-Q36):

NEW QUESTION # 31
Difference between inbox message and in app message.

A. Inbox message is displayed once but in app message is displayed repeatedly
B. Inbox message is displayed and stored in device in app message is displayed only 1 time
C. Inbox messages can be used only in los whereas in app message can also be used in android

Answer: B

NEW QUESTION # 32
Which two functions does Einstein Copy Selection do for marketing campaigns?

A. Use aggregate daily engagement metrics to optimize content for the next day
B. Determines how many subscribers will engage with the message.
C. Send personalized content for each customer when they open email messages
D. Analyze click results to find out which assets spark the most engagement among customers

Answer: C,D

NEW QUESTION # 33
How frequently does Einstein Engagement Scoring updates to email?

A. Mobile Weekly
B. Model Monthly
C. Email daily

Answer: A

NEW QUESTION # 34
Where would you add a topic profile

A. Workspace settings
B. Admin settings
C. Social studio automate
D. Social studio engage

Answer: B

Explanation:
* Understanding Topic Profiles:
* Topic profiles are the core of social listening in Social Studio. They define the keywords, social accounts, and other criteria used to capture relevant social media mentions.
* Admin Settings as the Central Hub:
* Admin settings in Social Studio are the central location for managing overall account configurations, user permissions, and, importantly, topic profiles.
* Detailed Steps:
* Access Admin Settings: In Social Studio, you ' ll click on your profile avatar in the top right corner and then select " Admin " .
* Topic Profiles Section: Within the Admin panel, you ' ll find a dedicated section for " Topic Profiles. "
* Create/Edit Topic Profiles: This is where you can create new topic profiles or edit existing ones. You ' ll define keywords, include/exclude terms, specify languages, locations, media types, and link social accounts.
* Why Other Options Are Incorrect:
* A. Social Studio Automate: Social Studio Automate is used for automating actions based on rules (e.g., automatically routing posts to different teams, adding classifications). It ' s not where you create the foundation of social listening (topic profiles).
* C. Workspace Settings: Workspace settings manage collaboration and workflow within a specific workspace. While you might use topic profiles within a workspace, you don ' t create them there.
* D. Social Studio Engage: Engage is for viewing and interacting with social media content that has already been captured based on your topic profiles. You don ' t create topic profiles in Engage.
In Summary:

NEW QUESTION # 35
If a subscriber, who joined 2 weeks ago, clicks the main CTA (download mobile app), send the subscriber email content on the top five mobile app features. If not, send original email. 50K max daily audience. Series of 3 emails. Based on the scenario above, what is the best solution to automate this daily campaign?

A. Use Journey Builder ' s (JB) Data Extension Entry Source and JB Email Activities
B. Use Automation Studio ' s (AS) Query Entry Source and AS Send Email Activities
C. Create a daily automation in Automation Studio that includes a single SQL query activity that populates a sendable data extension based on the campaign criteria (joined two weeks ago).
D. Write a SOL query activity joining the sendable audience with the CLICK data view to identify who clicked the " Download Mobile App " link.
E. Use Journey Builder Engagement Splits to identify who Clicked the " Download Mobile App' link.

Answer: A,C,E

NEW QUESTION # 36
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