Salesforce AP-214 Test Certification Cost | Test AP-214 Sample Questions

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Salesforce AP-214 Exam Syllabus Topics:

Section	Weight	Objectives
Mobile (SMS/Push)	13%	- MobilePush tools and functionalities - MobileConnect features and capabilities - Mobile Studio configuration and usage - GroupConnect and WhatsApp integration
Ad Studio	12%	- Campaign management and optimization - Integration with advertising platforms - Audience targeting and segmentation
Social Studio	10%	- Content management and moderation - Social analytics and reporting - Social media publishing and engagement
Interaction Studio	8%	- Integration with other Marketing Cloud modules - Personalization and decisioning capabilities - Real-time interaction management
Journey Orchestration	25%	- Activities and decision splits - Reporting and performance analysis - Entry sources and audience evaluation - Comparison between Datorama and Google Analytics - Journey design and best practices
Triggers	7%	- Event-driven automation - Data extension and trigger management - SOAP and REST API triggers
Einstein for Marketing Cloud	23%	- AI-powered personalization and prediction - Einstein Engagement Scoring - Einstein Copy Insights - Send Time Optimization - Einstein Engagement Frequency

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Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions (Q89-Q94):

NEW QUESTION # 89
How does social studio unify anonymous and known identities?

A. Deterministic matching
B. social networking

Answer: A

NEW QUESTION # 90
What are two ways to use Marketing Cloud Connect (MCC) and Journey Builder together to create a Welcome Journey for new contacts in Sales Cloud?

A. Use a Sales Cloud Journey Builder entry source to inject new Contact records directly into Journey Builder.
B. Create an API integration from custom eCommerce platform directly to Sales Cloud for new Contacts.
C. Use a query activity to identify new records in the Contact Synchronized Data Extension, write results to new sendable DE, and schedule an automation to inject every 15 minutes.
D. Create an API integration from custom eCommerce platform directly to JB for new Contacts. Use EmallAddress as the SubscriberKey.

Answer: A,C

NEW QUESTION # 91
How does the Wait by Duration activity in Journey Builder work?

A. It holds contacts until the day and time you configure. After the wait expires, the contact immediately proceeds to the next activity.
B. It is based on the wait period. From the point of contact reaching this activity, the platform will calculate the difference between the current point in time and the end of the wait period
C. It holds contacts until the day and time value stored in a contact's datebased attribute that you select. If the specified day and time passes before the contact reaches the wait activity, or if there's no attribute value for a contact, the contact immediately proceeds to the next activity,
D. It will cause an automation to wait for a specific duration or until a specific time before performing the next step. You can include one or multiple wait activities in a single automation

Answer: C

NEW QUESTION # 92
You are using replace inbox message feature. But your audience has changed and some of the contacts who received the first message do not exist. What would happen?

A. Inbox message is replaced for existing usef s and deleted for users who do not eixist.
B. the inbox message is replaced only for users who do not exist:
C. inbox message Is replaced for users who read the first message.
D. the inbox message is replaced for all user.

Answer: A

NEW QUESTION # 93
Benefit of IS(advanced real-time personalization across various channel, unified customer profile) ----

A. Understand, decide act
B. Listen, Understand , Act

Answer: B

NEW QUESTION # 94
......

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