Marketing-Cloud-Account-Engagement-Consultant Prep Training - Marketing-Cloud-Account-Engagement-Consultant Study Guide & Marketing-Cloud-Account-Engagement-Consultant Test Pdf

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Overview:

Certification Vendor:	Salesforce
Exam Name:	Salesforce Certified Marketing Cloud Account Engagement Consultant Exam
Exam Number:	Marketing-Cloud-Account-Engagement-Consultant
Exam Duration:	105 minutes
Available Languages:	Spanish, German, French, Portuguese (Brazil), English, Japanese
Exam Format:	Multiple Choice, Scenario-based Questions, Multiple Select
Exam Price:	200 USD
Certificate Validity Period:	1 year (requires annual maintenance via Trailhead modules)
Related Certifications:	Salesforce Certified Marketing Cloud Account Engagement Specialist Salesforce Certified Administrator
Passing Score:	Approximately 65% (Salesforce does not always publish exact passing scores)
Real Exam Qty:	60–65 questions
Recommended Training:	Salesforce Trailhead Account Engagement Learning Path Marketing Cloud Account Engagement Study Guide
Exam Registration:	Salesforce Certification Registration
Sample Questions:	Salesforce Marketing-Cloud-Account-Engagement-Consultant Sample Questions
Exam Way:	Online proctored or onsite testing center
Pre Condition:	Recommended: Salesforce Certified Administrator or equivalent experience with Salesforce CRM and marketing automation concepts
Official Syllabus URL:	https://trailhead.salesforce.com/en/credentials/marketingcloudaccountengagementconsultant

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Syllabus Topics:

Topic	Details
Topic 1	Email Marketing: Best practices and standards are the main focus of this topic. It ensures that email marketing strategies are applied effectively to meet customer business needs and achieve desired outcomes.
Topic 2	Sales Emails and Alerts: This topic covers the configuration and benefits of Sales Emails and Alerts.
Topic 3	Reporting, Metrics, and Analytics: Technical setup requirements and reporting methods are the key sub-topics here.
Topic 4	Lead Management: This topic covers the development and recommendation of lead generation strategies, including the classification of prospects and the routing of qualified and unqualified leads.
Topic 5	Account Configuration: This topic focuses on the technical side, including the implications of technical setup and data migration. It also covers the important issue of maintaining data integrity during the migration process and the development of a usage governance plan.

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions (Q28-Q33):

NEW QUESTION # 28
Can we connect Twilio SMS Center via Marketing Cloud Account Engagement Connector?

A. True
B. False

Answer: A

NEW QUESTION # 29
What is true about page actions? [Choose three answers]

A. It is possible to use URL wildcard by adding * to the end of the URL.
B. You cannot set the prospect's source campaign with page actions.
C. You can define a page to be a priority page to highlight the activity to Sales reps and other users.
D. You cannot use auto responder emails with page actions.

Answer: A,C,D

NEW QUESTION # 30
LenoxSoft has a service portal for customers. A Marketing Cloud Account Engagement page action set by the admin will change a prospects engagement custom field to "Engaged" for any prospect who views this service portal page. Customers who visit this portal more often have a higher company satisfaction rate. Those who rarely visit the portal have a high rate of attrition. LenoxSoft wants to encourage customers to engage with the service portal and has the following requirements: * Prospects with no Engagement custom field value should be added to the Engagement Program. * If prospects registers for an upcoming webinar and views the training portal they should be removed from the engagement program. What steps do you recommend to achieve those requirements?

A. Automation Rule with blank critera and add action & Dynamic List with attended webinar and remove action
B. Automation Rule with blank critera and add action & Completion action rules with attended webinar and remove action
C. Automation Rule with blank critera and add action & segmentation rules with attended webinar and remove action
D. Automation Rule with blank critera and add action &
E. Automation rules with attended webinar and remove action

Answer: D

NEW QUESTION # 31
Marketing Cloud Account Engagement's Permission Based Marketing Policy helps ensure your emails don't get flagged as spam. CAN-SPAM provisions include

A. Honor opt-out requests promptly
B. Don't use deceptive subject lines
C. Monitor what others are doing on your behalf
D. Tell recipients how to opt out of receiving future email from you
E. Identify the message as an ad
F. Don't use false or misleading header information
G. Tell recipients where you're located

Answer: A,B,C,D,E,F,G

NEW QUESTION # 32
Which are true about Marketing Cloud Account Engagement Recycle Bin

A. Items in the recycle bin don't count toward usage limits
B. A deleted prospect is restored when the Salesforce record it's syncing with is undeleted
C. Admins can permanently delete prospects in the recycle bin. Marketing Cloud Account Engagement no longer tracks prospects when they're permanently deleted
D. If you delete a campaign, the prospects associated with the campaign remain in the system tagged with the deleted campaign
E. Content files are permanently deleted and cannot be undeleted and they are not listed in the recycle bin
F. Content files are permanently deleted and cannot be undeleted, but they are listed in the recycle bin
G. Tags are deleted permanently and don't appear in the recycle bin

Answer: A,C,D,F,G

NEW QUESTION # 33
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