Top MCE-Dev-201 Questions, Exam MCE-Dev-201 Reference

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Salesforce MCE-Dev-201 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Engagement Developer
Exam Number:MCE-Dev-201
Related Certifications:Salesforce Certified Marketing Cloud Email Specialist
Salesforce Certified Marketing Cloud Administrator
Passing Score:65%
Real Exam Qty:60
Exam Price:$200 USD
Certificate Validity Period:2 years
Exam Format:Multi-Select, Multiple Choice
Available Languages:English
Exam Duration:105 minutes
Sample Questions:Salesforce MCE-Dev-201 Sample Questions
Exam Way:Online proctored exam at Pearson VUE testing centers or remote proctored
Pre Condition:Recommended: 6-12 months hands-on experience with Salesforce Marketing Cloud Engagement, completion of Salesforce Marketing Cloud Engagement Developer Superbadge
Official Syllabus URL:https://trailhead.salesforce.com/credentials/marketingcloudengdev

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Exam MCE-Dev-201 Reference | Actual MCE-Dev-201 Test Pdf

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Salesforce MCE-Dev-201 Exam Syllabus Topics:

TopicDetails
Topic 1
  • API: This domain addresses interacting with Marketing Cloud through SOAP and REST APIs including API objects methods routes OAuth authentication flows with access tokens and handling API responses.
Topic 2
  • Programmatic Languages: This domain focuses on coding with AMPscript and Server-Side JavaScript including language syntax functions processing methods development best practices and programmatic subscriber exclusion during sends.
Topic 3
  • Data Management: This domain covers importing data with various file formats writing SQL queries for data manipulation extracting data from Marketing Cloud applying SQL best practices managing send logs and understanding data impacts from contact deletion.
Topic 4
  • Security: This domain addresses data protection in Marketing Cloud including available security options and best practices for maintaining secure platform configurations.
Topic 5
  • Data Modeling: This domain covers structuring contact and subscriber data in Marketing Cloud including configuring the contact model understanding data extension types and uses managing contact records across channels and the contact deletion process.

Salesforce Certified Marketing Cloud Engagement Developer Sample Questions (Q25-Q30):

NEW QUESTION # 25
A company need to retrieve a large number of rows from a DE via the API. Which two solutions would optimize the performance? Choose2

Answer: A,C

Explanation:
To optimize the performance when retrieving a large number of rows from a Data Extension via the API:
* Use a SimpleFilterPart to retrieve small sets of relevant data (A) - This approach helps in fetching only the necessary data by applying filters, thus reducing the amount of data transferred and processed.
* Use the ContinueRequest feature (C) - This feature in the SOAP API allows for pagination of results, making it possible to handle large sets of data in manageable chunks.
References:
Salesforce Marketing Cloud API
Salesforce Marketing Cloud ContinueRequest


NEW QUESTION # 26
A developer is building an integration with theMarketing Cloud API. Which configuration should be used for the API integration component in the associated Installed Package?

Answer: A

Explanation:
When configuring an API integration component in an Installed Package, it is best practice to select the minimum required scope for the integration. This approach ensures that the integration has only the necessary permissions, enhancing security by limiting access to only what is required.
* Minimum Required Scope: Selecting only the scopes that are necessary for the integration helps maintain a secure and controlled environment.
Salesforce API Integration Best Practices


NEW QUESTION # 27
A developer wants to review the available properties for using the DataExtensionField SOAP API object.
Where could the developer find this information

Answer: A

Explanation:
The developer can find information about the available properties for the DataExtensionField SOAP API object in the Developer Center at https://developer.salesforce.com (B). The Developer Center provides comprehensive documentation and reference materials for Salesforce APIs, including the SOAP API.
References:
Salesforce Developer Center
SOAP API DataExtensionField Object


NEW QUESTION # 28
A developer needs to find all subscribers on the Customers data extension who made a purchase in the last 30 days. Purchase data is on the Orders data extension which contains a columncalled 'PurchaseDate'. Contacts are identified in both data extensions by a column called 'ContactKey', and the Orders data extension can contain many instances of the same subscnber.
Which SQL keyword should the developer use to achieve the desired result?

Answer: A

Explanation:
To find all subscribers who made a purchase in the last 30 days, an INNER JOIN should be used to join the Customers data extension with the Orders data extension on the ContactKey. This ensures that only subscribers with matching records in both data extensions are retrieved.
* SQL Query Example:
SELECT c.ContactKey FROM Customers c INNER JOIN Orders o ON c.ContactKey = o.ContactKey WHERE o.PurchaseDate >= DATEADD(day, -30, GETDATE()) Salesforce SQL JOINs


NEW QUESTION # 29
A developer receives a request for tracking data for alt sends associated with a specific JoblD. The developer needs to see Sends, Opens, Clicks, and Bounces.
Which two activities could the developer use? Choose 2 answers

Answer: B,C

Explanation:
To retrieve tracking data for all sends associated with a specific JobID, including Sends, Opens, Clicks, and Bounces, the developer can use the following activities:
* Tracking Extract Activity (A) - This activity extracts tracking data such as sends, opens, clicks, and bounces into a file, which can then be used for reporting or further processing.
* SQL Query Activity (D) - This activity can query the data views to gather tracking data directly from the Salesforce Marketing Cloud databases. The developer can write SQL queries to select specific tracking information based on the JobID.
References:
Salesforce Marketing Cloud Tracking Extract Activity
Salesforce Marketing Cloud Data Views


NEW QUESTION # 30
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